aida cloth 16 count
Skip itA small market ($47K/yr) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 6% kills the launch gate
Review moat
Good537avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.44avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Price range
Okay$7.70–$19.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-23.0%90-day search growth — must beat 0% to launch
Market size
Bad$47K$47K/yr · 51K searches
Competition
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
25
Top-5 brand share
88%
Open market
12%
- DMC25%
- KCS23%
- MYFAMIREA19%
- Donmon9%
- SEWCRANE6%
- Luca-S6%
- Open — no brand owns it (4 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DMC GD1636-6750 Classic Reserve Gold Label Aida Fabric Box White 16 Count
DMC$9.174.7★111 rev
Cross Stitch Aida Fabric 16 Count 59 by 39 Inch Large Size Classic Reserve Cross Stitch Aida Cloth for Home DIY Embroidery Decoration
MYFAMIREA$17.434.7★1,098 rev
KCS 16CT Counted Cotton Cross Stitch Aida Cloth Fabric (19 x 28 Cream)
KCS$11.874.6★377 rev
16 Count White Aida Cotton Embroidery Fabric with Washable Grid Lines 16 Holes Per Inch Perfect for Cross Stitch and Needlework (29 W x 39 L)
SEWCRANE$16.934.8★42 rev
Zweigart Aida 16 Count Cross Stitch Fabric Rustic (3321) 19.7 x 19.7 100% Cotton Embroidery Cloth for Needlework & Crafts
Luca-S$9.764.6★32 rev
Newest
by launch date
16 Count Aida Cloth Cross Stitch White Cross Stitch Fabric Classic Reserve Cross-Stitch Aida Cloth White Cross-Stitch Canvas for Embroidery 39 inch by 62 inch
Lyksgir$17.761 rev
Zweigart Aida 16 Count Cross Stitch Fabric Rustic (3321) 19.7 x 19.7 100% Cotton Embroidery Cloth for Needlework & Crafts
Luca-S$9.7632 rev
Aida Cloth 16 Count Cross Stitch Fabric 1928inch (16CT Black)
Donmon$13.811,147 rev
KCS 16CT Counted Cotton Cross Stitch Aida Cloth Fabric (Oatmeal 19 x 28)
KCS$11.96377 rev
6 PCS Cross Stitch Aida Fabric 14 Count 18 by 12 Inch Classic Reserve Cross Stitch Aida Cloth for Home DIY Embroidery Decoration White
MYFAMIREA$7.701,098 rev
Trending
90-day click momentum16 Count Aida Cloth Cross Stitch White Cross Stitch Fabric Classic Reserve Cross-Stitch Aida Cloth White Cross-Stitch Canvas for Embroidery 39 inch by 62 inch
Lyksgir$17.765.0★
KCS 16CT Counted Cotton Cross Stitch Aida Cloth Fabric (Oatmeal 19 x 28)
KCS$11.964.6★
Aida Cloth 16 Count Cross Stitch Fabric 1928inch (16CT Black)
Donmon$13.814.6★
KCS 16CT Counted Cotton Cross Stitch Aida Cloth Fabric (19 x 28 Khaki)
KCS$11.884.6★
16 Count White Aida Cotton Embroidery Fabric with Washable Grid Lines 16 Holes Per Inch Perfect for Cross Stitch and Needlework (29 W x 39 L)
SEWCRANE$16.934.8★
Demand
Weekly Amazon search volume, last 14 weeks — -23.0% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Well made 14 ct”
“Good fabric”
“As advertised”
“This is the perfect size for the project Im starting on”
“Great price and was easy to stitch on”
“Good price for this Aida fabric”
“Color great”
“Seems like good quality Aida cloth”
“so much easier to keep track of where you are”
“Good Quality and Can Be Softened”
What buyers complain about
“Not a good quality”
“As such, it is very difficult to stitch on and it made my hand hurt”
“The worst Aida cloth I have ever stitched on”
“so now it wont even be the right size for my project”
“Fuzz and discoloration throughout”
“It didn't feel as sturdy as most Aida I'm used to”
“It is whiter than the hat”
“went out of shape”
“Not soft”
“hard to work with”