acrylic paint primary colors
Worth a lookShows a sweet-spot price point ($22.36 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Great$22.36avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 6% kills the launch gate
Price range
Great$3.03–$76.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$167K$167K/yr · 139K searches
Review moat
Bad4,470.51avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
14 rising
Sellers
87
Top-5 brand share
91%
Open market
7%
- Amsterdam72%
- Apple Barrel6%
- Liquitex5%
- BLUEBIRD4%
- Artbreezing3%
- Nicpro2%
- Open — no brand owns it (8 brands, 7%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 43 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amsterdam Standard Series acrylic paint primary set | 5 x 120 ml (17791905)
Amsterdam$22.114.8★470 rev
Royal Talens Amsterdam Acrylic Standard Tubes 20ml-Tubes Set of 24 (100516105)
Amsterdam$34.664.8★1,014 rev
Amsterdam Acrylic Standard Series Paint Set 12x20milliliter
Amsterdam$21.634.7★527 rev
Amsterdam Standard Series Acrylic Tube 120ml Oxide Black 735 (17097352)
Amsterdam$9.104.8★9,397 rev
Amsterdam Standard Series Acrylic Tube 250 ml Oxide black 735 (17127350)
Amsterdam$16.314.8★9,397 rev
Newest
by launch date
Nicpro 8 Primary Colors Acrylic Paint Set(4 oz 120 ml) Rich Pigment Non Toxic Craft Paint for Multi Surface Canvas Wood Ceramic Rock Fabric Art Painting Supplies for Beginner & Artist Adult
Nicpro$16.75483 rev
Winsor & Newton Galeria Acrylic Paint Set 5 x 60ml (2-oz) Tubes Process
Winsor & Newton$18.194,866 rev
Shuttle Art 12 Colors Acrylic Paint 250ml/8.45oz Bottles Acrylic Paint Set Rich Pigments Bulk Painting Supplies for Artists Beginners and Kids Painting on Rocks Crafts Canvas Wood
Shuttle Art$29.164,131 rev
Artbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)
Artbreezing$35.42130 rev
JusArt Beginner Acrylic Paint Set 8 Colors (16.9oz/500ml Each) Bulk Large Bottles Artist Primary Paints for Canvas Walls Ceramics Rocks Eggs Glass Crafts
JusArt$31.16487 rev
Trending
90-day click momentumArtbreezing Acrylic Paint Set 48 Colors 0.74 oz/22ml Tubes Highly Pigment Art Paints for Canvas Wood Fabric Paper Giftable Choice for Artists Beginner to Pro (48 Colors)
Artbreezing$35.424.5★
Amsterdam Standard Series Acrylic Jar 1000ml Oxide Black 735 (17717352)
Amsterdam$31.054.9★
Liquitex BASICS Acrylic Paint 250ml (8.5-oz) Tube Titanium White
Liquitex$10.744.8★
Amsterdam Standard Series Acrylic Tube 250 ml Oxide black 735 (17127350)
Amsterdam$16.314.8★
Amsterdam Standard Series Acrylic Tube 120ml Sky Blue Light 551 (17095512)
Amsterdam$9.034.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Vibrant colors”
“worked great as a paint”
“Excellent product”
“Cant beat the price”
“Painting made easy”
“Works as advertised”
“Easy to use”
“Very great consistency”
“Good coverage”
“Paint has a great thickness and appearance”
What buyers complain about
“The purple paint exploded inside of the box”
“lays on thin”
“Orange was way off in color”
“Bad quality”
“the bottle is kinda small”
“Used product”
“the advertising is poor”
“It was pretty expensive too”
“Always One Leaking”
“there was dry paint all over it”