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whirlpool refrigerator water filter

Skip it53/100

a concentrated shelf (top 5 take 80% of clicks) — whirlpool refrigerator water filter doesn't clear our bar today.

Market/yr

$5.8M

Growth (1y)

+95.5%

Products

10

Brands

7

was 8 a year ago

Sellers

21

Price range

$21.92–$54.10

Returns

1.1%

Rating

4.7★

53/100

Skip it

Scored 53/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
67
×0.30
Growth
64
×0.30
Competition
14
×0.20
Quality gap
24
×0.10
Returns
91
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +95.5% year over year.
49K25KSpike '24Prime Day '25Spike '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

Seasonality

Monthly demand index across the year — 1.00 is average.

No pronounced peak months · busiest ÷ quietest = 1.3×

Competition

45%EveryDrop
  • EveryDrop45%
  • HMASAV24%
  • EveryDrop by Whirlpool17%
  • Stahomily5%
  • Homenjoy4%
  • MARRIOTTO3%
  • Other (1 brands)2%

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack. 7 brands and 21 sellers compete here.

Brands

7 falling

was 8 a year ago

Sellers

21

Top 5 brand share

94%

#ProductBrandPriceRatingReviewsClick shareTrend
5EveryDrop by Whirlpool$54.104.7★2,1726%rising
6EveryDrop by Whirlpool$49.874.7★41,1615%falling

Product shelf

All 10 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money20%

“Much less expensive”

Size-Overall20%

“Actually fit”

Filtration19%

“quality filter”

Quality-Overall10%

“Excellent Product”

Advertised Vs Actual Product10%

“As described”

Assembly/Installation4%

“easy to install”

Ease Of Use2%

“Ease of use”

Efficiency2%

“Seems to function well”

Compatibility-Overall2%

“Compatible”

Leak-Proof2%

“No leaking”

What buyers complain about

Filtration29%

“Filter is not good”

Value For Money17%

“more than half the price”

Durability7%

“Broke after 3 weeks”

Size-Overall6%

“They were just a smidgen too small”

Quality-Overall5%

“Very disappointing quality control”

Functionality-Overall4%

“it does not perform as expected”

Leak-Proof3%

“They leak”

Spray/Flow2%

“Horrible flow”

Compatibility-Overall2%

“Not compatible”

Water Resistance2%

“no water came out”

Top return reasons

  • Size-Overall41%
  • Filtration20%
  • Compatibility-Overall19%
  • Value For Money4%
  • Functionality-Overall3%
  • Leak-Proof2%
  • Advertised Vs Actual Product2%
  • Defective Material/Parts2%
  • Product Condition2%
  • Connectivity-Overall1%

Data scraped July 6, 2026 · Marketplace baseline: 4.4★ avg rating · $22.66 median price · 2.2% median returns across 14,418 tracked niches.