Skip to content

fireplace heat deflector

Skip it47/100

a small market ($44K/yr) — fireplace heat deflector doesn't clear our bar today.

Market/yr

$44K

Growth (1y)

+267.7%

Products

24

Brands

13

was 15 a year ago

Sellers

19

Price range

$8.28–$90.34

Returns

4.1%

Rating

4.3★

47/100

Skip it

Scored 47/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
2
×0.30
Growth
83
×0.30
Competition
46
×0.20
Quality gap
61
×0.10
Returns
67
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +267.7% year over year.
5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 7.7×

Competition

25%INNO STAGE
  • INNO STAGE25%
  • Americangaslogs24%
  • LCGAOYA13%
  • FLASLD10%
  • Amerbro8%
  • IGOHEALS5%
  • Other (7 brands)14%

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them. 13 brands and 19 sellers compete here.

Brands

13 falling

was 15 a year ago

Sellers

19

Top 5 brand share

81%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 24 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Good quality”

Assembly/Installation13%

“Easy to install”

Advertised Vs Actual Product9%

“Worked as advertised”

Heating8%

“Looks good and does a good job of deflecting heat”

Adhesion/Stickiness8%

“Good adhesion”

Value For Money6%

“Awesome price”

Efficiency5%

“Job well done”

Size-Overall4%

“it fit perfectly”

Ease Of Use4%

“Easy to Use”

Strength2%

“The end result is stable and looks good, so I don't have many complaints”

What buyers complain about

Heating14%

“not as hot”

Adhesion/Stickiness11%

“Poor adhesive”

Functionality-Overall7%

“this unfortunately does not help”

Quality-Overall6%

“Awful quality”

Value For Money5%

“Not much 4 price”

Size-Overall5%

“the sizing is a bit off”

Assembly/Installation5%

“Couldnt get it installed”

Instructions/User Manual/Troubleshooting5%

“Horrible Instructions”

Thickness3%

“would have liked a little thicker”

Material Quality3%

“Wish it came with a bit more material”

Top return reasons

  • Size-Overall34%
  • Compatibility-Overall7%
  • Functionality-Overall5%
  • Advertised Vs Actual Product5%
  • Defective Material/Parts5%
  • Adhesion/Stickiness5%
  • Heating5%
  • Assembly/Installation5%
  • Thin3%
  • Value For Money3%

Data scraped July 6, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.3% median returns across 14,634 tracked niches.