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71

gartenbox

Launch it

A $1.7M/yr market growing +91.7% this quarter with returns at 0.3% — clears our launch bar.

Market size 90Growth 88Conversion 14Competition 73Returns 99Price range 44Avg price 82Brand share 51Review moat 47Quality gap 80

Returns

Incredible0.3%

return rate — above 6% kills the launch gate

Market size

Great€1.7M

€1.7M/yr · 1.9M searches

Growth

Great+91.7%

90-day search growth — must beat 0% to launch

Avg price

Great€80.12

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,816.39

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€24.90–€194.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Competition

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

31

Top-5 brand share

74%

Open market

22%

  • Keter24%
  • Koll Living Garden21%
  • Koll Living20%
  • STEELSØN5%
  • Grindi5%
  • tectake4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€52K6%€104K9%€156K12%€208K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 38 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +91.7% search growth over the last 90 days.
90K70KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 8.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Montage/Installation22%

“Sehr einfach zu installieren”

Qualität insgesamt14%

“Solide, qualitativ hochwertige Box”

Stärke13%

“Solide”

Preis-Leistungs-Verhältnis9%

“Preis - Leistung super”

Gesamtgröße6%

“Passt”

Speicherkapazität6%

“Eine sehr stabile Box mit viel Platz für diverse Sachen”

Wasserbeständigkeit4%

“Absolut wasserdicht”

beworben Vs Tatsächliches Produkt4%

“Produkt wie beschrieben”

Benutzerfreundlichkeit3%

“Einfache Handhabung”

Design insgesamt2%

“Das Design ist sehr schön”

What buyers complain about

Montage/Installation17%

“Ungenügende Aufbauanleitung”

Qualität insgesamt16%

“Ware ungenügend”

Preis-Leistungs-Verhältnis7%

“Schade um das viele Geld”

Stärke5%

“aber leider sehr dünnes, unstabiles Material”

Wasserbeständigkeit4%

“Sie wirkt nicht gerade wasserfest, da viel Luft im Innenraum ist”

Geruch4%

“Stinkt übelst”

Materialqualität4%

“Material nicht wie erwartet”

Haltbarkeit4%

“fällt sie andauernd auseinander.”

Gesamtgröße4%

“Riesig”

beworben Vs Tatsächliches Produkt2%

“Die Box entspricht null der Beschreibung”

Top return reasons

Defekt Material/Teile36%
Gesamtgröße27%
Qualität insgesamt7%
Montage/Installation5%
Materialqualität3%
Kratzfestigkeit3%
Wasserbeständigkeit2%
Farbe2%
Mechanismus probleme1%
beworben Vs Tatsächliches Produkt1%