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52

feuertisch

Worth a look

Shows a thin review moat (161 avg reviews), but weak search conversion (0.2%) keeps it on the watch list.

Market size 14Growth 54Conversion 2Competition 80Returns 80Price range 3Avg price 40Brand share 71Review moat 92Quality gap 81

Review moat

Great160.55

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great36%

top-5 click share — an open shelf

Returns

Great1.8%

return rate — above 6% kills the launch gate

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Growth

Good+25.7%

90-day search growth — must beat 0% to launch

Avg price

Okay€238.52

avg listing price — sweet spot $15–$100

Market size

Bad€56K

€56K/yr · 130K searches

Price range

Bad€53.11–€1629.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Competition

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

24 falling

Sellers

54

Top-5 brand share

63%

Open market

29%

  • onlyfire18%
  • Planika13%
  • ACTIVA12%
  • Enders11%
  • APANA10%
  • TLGREEN8%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€2K6%€3K9%€5K12%€7K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 49 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.7% search growth over the last 90 days.
5K4KPrime Day '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.2×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt25%

“Super Produkt”

Montage/Installation10%

“Einfache Handhabung und schnelle Installation”

Grillen8%

“Super schöner praktischer grill/Feuerstelle”

Design insgesamt7%

“Sehr schönes Design”

Stärke5%

“Sehr robust und gute Qualität”

Preis-Leistungs-Verhältnis5%

“Unschlagbarer Preis”

Heizung5%

“Super schön warm mit dem Ethanol”

Materialqualität4%

“Das Material ist solide”

beworben Vs Tatsächliches Produkt4%

“Macht was es soll”

Gesamtgröße4%

“Passt perfekt”

What buyers complain about

Qualität insgesamt11%

“Ungenügende Qualität”

Preis-Leistungs-Verhältnis7%

“Preisleistung stimmt nicht”

Stärke7%

“Etwas wackelig”

Heizung6%

“Aber er bringt keine Wärme”

Rost/Korrodieren6%

“Seit wann Rostet Edelstahl”

Haltbarkeit4%

“Nach nur 1 Nutzung komplett beschädigt – absolute Enttäuschung”

Geräuschpegel4%

“Zu laut”

Grillen3%

“Zum Grillen allerdings weniger geeignet”

Montage/Installation3%

“Das aufbauen war etwas mühselig”

beworben Vs Tatsächliches Produkt3%

“Mir ist es auf den Bildern erst nicht so aufgefallen”

Top return reasons

Defekt Material/Teile23%
Gesamtgröße15%
Entflammbar12%
Farbe6%
Heizung5%
Funktionalität insgesamt4%
Preis-Leistungs-Verhältnis4%
Produktzustand4%
Kratzfestigkeit3%
Grillen3%