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ameisengift

Launch it

A $1.8M/yr market growing >1,000% this quarter with returns at 0.2% — clears our launch bar.

Market size 91Growth 100Conversion 71Competition 27Returns 99Price range 70Avg price 80Brand share 30Review moat 75Quality gap 96

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Market size

Great€1.8M

€1.8M/yr · 1.6M searches

Avg price

Great€16.82

avg listing price — sweet spot $15–$100

Review moat

Great493.63

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Price range

Good€4.96–€38.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Competition

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

47

Top-5 brand share

87%

Open market

9%

  • ARDAP31%
  • Patronus22%
  • Neudorff20%
  • Compo10%
  • LTK-0085%
  • Terrasan4%
  • Open — no brand owns it (4 brands, 9%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€179K20%€358K30%€537K40%€716K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.
175K125KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 70.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Schädlings-/Insektenbekämpfung34%

“COMPO Ant Blocker - Stops the Spread of Ants - Insecticide-free Scattering Barrier - 100% Natural - 250 g”

Benutzerfreundlichkeit9%

“Handhabung”

Qualität insgesamt9%

“Bestes Produkt”

Sprühen/Durchfluss9%

“Perfektes Spray”

beworben Vs Tatsächliches Produkt8%

“Hält, was es verspricht”

Effizienz7%

“Funktioniert perfekt”

Geruch5%

“irgendwie angenehmer krautig-zitrusiger Duft”

Stärke4%

“super wirksam”

Preis-Leistungs-Verhältnis3%

“Preis Leistung OK”

Haltbarkeit1%

“Sehr wirksam”

What buyers complain about

Schädlings-/Insektenbekämpfung37%

“Ameisen unbeeindruckt”

Funktionalität insgesamt25%

“Null Wirkung”

Preis-Leistungs-Verhältnis16%

“totale Geldverschwendung”

Haltbarkeit3%

“hält nicht lange an”

Qualität insgesamt3%

“Müll”

Geruch2%

“stinkt unglaublich stark”

Sprühen/Durchfluss2%

“Ungeziefer Spray ist nicht gleich Ungeziefer Spray - Repell hält nicht, was es verspricht”

beworben Vs Tatsächliches Produkt1%

“viele Angaben dazu fehlen schlichtweg.”

Benutzerfreundlichkeit1%

“Offenbar häufige Anwendung nötig”

Haftung/Klebrigkeit1%

“Man muss halt nur öfters die Fensterrahmen sauber machen, dass sich das Produkt absetzt und klebrig wird”

Top return reasons

Funktionalität insgesamt37%
Schädlings-/Insektenbekämpfung20%
beworben Vs Tatsächliches Produkt7%
Sprühen/Durchfluss5%
Auslaufsicher4%
Preis-Leistungs-Verhältnis3%
Gesamtgröße3%
Defekt Material/Teile3%
Umweltfreundlichkeit2%
Produktzustand2%