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amaryllis

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Soft demand (-71.7% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 12Competition 75Returns 100Price range 73Avg price 75Brand share 3Review moat 98Quality gap 82

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Review moat

Incredible39.81

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great40%

top-5 click share — an open shelf

Avg price

Great€15.18

avg listing price — sweet spot $15–$100

Price range

Good€8.96–€31.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad€16K

€16K/yr · 104K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand

Growth

Bad-71.7%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

Brands

6 rising

Sellers

6

Top-5 brand share

99%

Open market

0%

  • DUTCH BULBS EXCLUSIVE PLANTS FROM HOLLAND60%
  • Florium27%
  • KKFJFKJL8%
  • CUIKWA3%
  • Erdstyg2%
  • Generic1%
  • Open — no brand owns it (0%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€4676%€9339%€1K12%€2K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)9 products missing review or click data not plotted

All 27 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -71.7% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 56.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Pflanzenwachstum40%

“eingepflanzt und sofortiges wachstum mit Blütenbildung”

Qualität insgesamt29%

“Super Ware”

Farbe9%

“Es sind echt Tolle Farben dabei und Raritäten”

Preis-Leistungs-Verhältnis8%

“meine Meinung ist das es das Geld wert ist momentan nur positiv.”

Gesamtgröße4%

“Passt”

Feucht/Trocken4%

“blüht und blüht”

beworben Vs Tatsächliches Produkt4%

“Sie sieht genauso aus wie die auf dem Foto”

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

“Danke für das Video mit den Pflegetipps”

Sonnenschirm/Windschutzscheibe1%

“Die Amaryllis kommt gut mit Sonne und Hitze zurecht”

What buyers complain about

Pflanzenwachstum31%

“Vertrocknete Blumenzwiebel”

Farbe31%

“Rosa statt orange”

Preis-Leistungs-Verhältnis19%

“Sue war ja nicht gerade billig”

beworben Vs Tatsächliches Produkt13%

“Die Blüten haben eine völlig andere Farbe als abgebildet”

Feucht/Trocken6%

“Vertrocknete Blumenzwiebel”

Top return reasons

Pflanzenwachstum50%
Qualität insgesamt25%
beworben Vs Tatsächliches Produkt25%