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62

tshirt damen

Worth a look

Shows a fragmented shelf (top 5 take 13% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 56Growth 84Conversion 4Competition 97Returns 29Price range 69Avg price 56Brand share 77Review moat 32Quality gap 76

Competition

Incredible13%

top-5 click share — an open shelf

Growth

Great+82.9%

90-day search growth — must beat 0% to launch

Brand share

Great58%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€6.88–€32.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€411K

€411K/yr · 10.8M searches

Avg price

Good€12.69

avg listing price — sweet spot $15–$100

Review moat

Okay3,261.33

avg incumbent reviews — the moat a new listing must climb

Returns

Okay5.5%

return rate — above 6% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Competition

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

Brands

49 falling

Sellers

138

Top-5 brand share

58%

Open market

36%

  • Cuptacc23%
  • Basic Treasure11%
  • ONLY11%
  • Ebifin8%
  • Amazon Essentials6%
  • Chicrise6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€4K2%€8K3%€12K4%€16K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 224 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +82.9% search growth over the last 90 days.
400K300KPrime Day '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße28%

“Passt”

Qualität insgesamt20%

“Super Produziert”

Komfort insgesamt11%

“Top, sehr angenehm”

Farbe8%

“Colour and fit is good”

Materialqualität8%

“super Material”

Preis-Leistungs-Verhältnis4%

“super Preis-Leistung”

beworben Vs Tatsächliches Produkt3%

“Wie auf dem Foto”

Weiches Gefühl2%

“Material super weich”

Waschechtheit2%

“Das Shirt kann unproblematisch bei 30-40 Grad gewaschen werden”

Form/Stil1%

“klassischer Style”

What buyers complain about

Gesamtgröße34%

“Shirt long”

Materialqualität7%

“Sehr schlechte Material”

Farbe6%

“Farbe verloren”

Qualität insgesamt5%

“Schlechte Qualität möchte den Betrag zurück erstattet haben”

Dicke5%

“Dünnes Material”

beworben Vs Tatsächliches Produkt4%

“Foto nicht so passend und nicht figurbetonend”

Dünn3%

“Dünnes Material”

Falten3%

“schlägt beim Tragen seltsame Falten.”

Länge3%

“Schade, bei der Länge hat man nicht gespart”

Transparenz2%

“Durchsichtig”

Top return reasons

Gesamtgröße44%
Materialqualität9%
Länge9%
Breite8%
Farbe6%
Transparenz5%
Qualität insgesamt4%
Dünn3%
beworben Vs Tatsächliches Produkt2%
Ärmelpassform1%