soliver kleid damen
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Competition
Incredible9%top-5 click share — an open shelf
Avg price
Incredible€25.65avg listing price — sweet spot $15–$100
Price range
Great€5.25–€98.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,556.09avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad€75K€75K/yr · 1.7M searches
Growth
Bad-15.2%90-day search growth — must beat 0% to launch
Returns
Bad11.1%return rate — above 6% kills the launch gate
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
126
Top-5 brand share
87%
Open market
12%
- s.Oliver64%
- s.Oliver BLACK LABEL11%
- Amazon Essentials5%
- ONLY4%
- QS3%
- TOM TAILOR Denim1%
- Open — no brand owns it (27 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 286 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
s.Oliver T-Shirt aus Viskosestretch im Relaxed Fit
s.Oliver€9.054.3★91 rev
s.Oliver Jeansjacke mit Eingrifftaschen
s.Oliver€23.534.4★65 rev
s.Oliver T-Shirt aus Viskosestretch im Relaxed Fit
s.Oliver€9.494.3★91 rev
s.Oliver Pointelle-Jacke
s.Oliver€20.990.0★0 rev
s.Oliver T-Shirt aus Viskosestretch im Relaxed Fit
s.Oliver€9.544.3★91 rev
Newest
by launch date
s.Oliver Black Label Damen VEST 2178836 8411 sandstein 38
s.Oliver BLACK LABEL€58.431 rev
s.Oliver Black Label Damen Sweater 2180600 0200 Ecru 40
s.Oliver BLACK LABEL€33.960 rev
s.Oliver Black Label Damen Shirt 2180562 04A1 Creme 38
s.Oliver BLACK LABEL€37.460 rev
s.Oliver Black Label Damen Dress 2180644 0200 Ecru 38
s.Oliver BLACK LABEL€97.502 rev
s.Oliver Viskosemix-Bluse im Loose Fit mit Puffärmeln
s.Oliver€44.760 rev
Trending
90-day click momentum
Marks & Spencer Knöchellange Jeans Mit Hohem Bund Und Weitem Bein Damen Schwarz UK 14 (EU 42)
Marks & Spencer€30.834.3★
s.Oliver Damen Pants 2178648 42A0 pfirsich 46
s.Oliver€15.711.7★
s.Oliver Leinenmix-Bluse mit 3/4-Ärmeln und Turn-up
s.Oliver€26.260.0★
Amazon Essentials Damen Stretch-Schlupf-Jeggings mit mittlerer Leibhöhe - Auslaufmodell Helle Waschung 44
Amazon Essentials€15.724.1★
Amazon Essentials Damen Knöchellange Chinohose Mit Normaler Passform Hohem Bund Und Schmal Zulaufendem Bein Eierschalenweiß 44
Amazon Essentials€23.224.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Passt”
“Super bequem”
“Super Qualität”
“Material ist super”
“Auf dem Foto besser”
“Super Jogginghose”
“Eine wirklich edle, pastellgelbe, leichte Strickjacke”
“super softe Qualität”
“Länge gut”
“Eigentlich sehr schick”
What buyers complain about
“Fällt zu klein aus”
“Diese war satte 5 cm kürzer”
“Qualität sehr dürftig”
“Furchtbares Material und total verknittert”
“Farbe passt nicht”
“Etwas dünn vom Material her”
“Falsche Produktbeschreibung”
“Nach sehr kurzem Tragen bereits Löcher in den Socken”
“Taille zu eng”
“Bloß nicht waschen”