Skip to content
52

socken mädchen 35 - 38

Worth a look

Shows low returns (1.0%), but soft demand (-34.8% this quarter) keeps it on the watch list.

Market size 16Growth 8Conversion 57Competition 94Returns 95Price range 25Avg price 47Brand share 92Review moat 69Quality gap 24

Returns

Incredible1.0%

return rate — above 6% kills the launch gate

Competition

Great21%

top-5 click share — an open shelf

Brand share

Great43%

top-5 brand share — no brand owns this niche

Review moat

Good732.01

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Avg price

Okay€11.69

avg listing price — sweet spot $15–$100

Price range

Okay€5.78–€18.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€63K

€63K/yr · 112K searches

Growth

Bad-34.8%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

33 flat

Sellers

46

Top-5 brand share

43%

Open market

51%

  • Blu Ninfee12%
  • Utensilsto10%
  • Occulto7%
  • TUUHAW7%
  • sockenkauf246%
  • PUTUO6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€1K4%€3K6%€4K8%€5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 83 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -34.8% search growth over the last 90 days.
4K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 3.5×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt22%

“Super Ware”

Gesamtgröße17%

“Passt”

Komfort insgesamt15%

“Super bequem”

Preis-Leistungs-Verhältnis7%

“der Preis toll.”

Farbe7%

“Schönes, buntes Set”

Weiches Gefühl5%

“weiches Material”

beworben Vs Tatsächliches Produkt3%

“wie beschrieben, Größe perfekt, sehr gute Qualität”

Materialqualität3%

“Material stimmt”

Geeignet für Maschinenwäsche3%

“Trockner geeignet”

Design insgesamt2%

“schönes Design”

What buyers complain about

Gesamtgröße20%

“Fallen klein aus”

Lücke/Loch12%

“Zweimal getragen, schon waren Löcher drin”

Haltbarkeit11%

“Bereits beim ersten Tragen stehen nach wenigen Minuten überall Fäden ab”

Dicke5%

“Material dünn”

Qualität insgesamt4%

“Miese Qualität”

Materialqualität4%

“Socken aus extrem schlechten Material”

Geeignet für Maschinenwäsche3%

“Kleiner Minuspunkt: bei 30°C zu waschen”

Brustpassform3%

“am Bund sind sie mir doch zu eng.”

Komfort insgesamt3%

“An sich sehr bequem schade”

Nähen/Finish/Polieren3%

“Naht auf den zehen”

Top return reasons

Gesamtgröße42%
Qualität insgesamt8%
Dünn7%
Farbe6%
Füße fit6%
Materialqualität5%
Lücke/Loch5%
Nähen/Finish/Polieren4%
Breite3%
Länge3%