Skip to content
59

schalke 04 fanartikel

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 49Growth 60Conversion 18Competition 76Returns 97Price range 77Avg price 88Brand share 39Review moat 75Quality gap 40

Returns

Incredible0.6%

return rate — above 6% kills the launch gate

Avg price

Great€20.16

avg listing price — sweet spot $15–$100

Price range

Great€3.89–€54.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Review moat

Good514

avg incumbent reviews — the moat a new listing must climb

Growth

Good+36.8%

90-day search growth — must beat 0% to launch

Market size

Okay€268K

€268K/yr · 929K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Competition

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

36

Top-5 brand share

81%

Open market

16%

  • FC Schalke 0443%
  • Jaimie Jacobs19%
  • Blueprint Cologne10%
  • Spreadshirt5%
  • Umbro4%
  • Heim Trikot3%
  • Open — no brand owns it (9 brands, 16%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€11K8%€21K12%€32K16%€43K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 45 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +36.8% search growth over the last 90 days.
60K40KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.9×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt44%

“Super Produkt”

Gesamtgröße13%

“Passt super”

Geschenk Zweck8%

“gute Geschenkidee”

Preis-Leistungs-Verhältnis7%

“ist jeden Cent wert”

Farbe5%

“Sehr hübsch”

beworben Vs Tatsächliches Produkt4%

“Macht was er soll”

Design insgesamt3%

“sieht schön aus, wenn es aufgebaut ist”

Helligkeit/Glanz/Glühen3%

“strahlt im dunklen gut sichtbar”

Form/Stil2%

“Sehr schöne Form”

Aufladen1%

“Aber es lädt leicht auf”

What buyers complain about

Qualität insgesamt29%

“Qualität untere Kategorie”

Gesamtgröße11%

“Er ist wirklich klein”

Geschmack8%

“Geschmacksache”

beworben Vs Tatsächliches Produkt8%

“Fragwürdige Darstellung”

Preis-Leistungs-Verhältnis7%

“Guter Geruch,allerdings recht teuer”

Feucht/Trocken4%

“Angenehmer Duft trocknet die Haut ein bisschen aus”

Geruch4%

“Angenehmer Duft trocknet die Haut ein bisschen aus”

Stärke4%

“Nicht sehr stabil gebaut”

Top return reasons

Gesamtgröße56%
Defekt Material/Teile5%
Qualität insgesamt5%
Geruch4%
Funktionalität insgesamt4%
Geschenk Zweck4%
Montage/Installation3%
Materialqualität2%
Nähen/Finish/Polieren2%
beworben Vs Tatsächliches Produkt2%