liverpool
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible€25.64avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Price range
Great€5.50–€94.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great489.97avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 6% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-8.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad€50K€50K/yr · 195K searches
Competition
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
25 rising
Sellers
106
Top-5 brand share
74%
Open market
21%
- Liverpool F.C.23%
- adidas19%
- FOCO16%
- UGLYSHIRT10%
- Uglyshirt896%
- Hy-Pro5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 88 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
adidas FC Liverpool LFC Home Trikot Jersey (DE/NL/SE/PL Alphanumerisch M Regular Regular red)
adidas€93.914.4★9 rev
adidas FC Liverpool LFC Logo Cap (DE/NL/SE/PL Alphanumerisch Einheitsgröße Black/Black)
adidas€25.475.0★4 rev
Liverpool FC Character World Offizielles Handtuch | Superweicher Griff YNWA Football Club Design
Liverpool F.C.€19.704.6★214 rev
Hy-Pro Offiziell Lizenziertes Liverpool F.C. 750 ml Aluminium UV-Flasche - Integrierter Faltstrohhalm Neochrome Finish Auslaufsicher Leichtgewichtig BPA-frei
Hy-Pro€12.794.3★1,489 rev
Dealswin Socken Lustiges Geschenk: DO NOT DISTURB IM WATCHING FOOTBAALL If You Can Read This Sock Neuheit Socken für Männer und Frauen Weihnachts Freund Party Baumwollsocken mit Motiv
Dealswin€5.504.6★265 rev
Newest
by launch date
Uglyshirt89 Liverpool Kapuzenpullover | England Pullover Stadt Sport Fußball City Hoodie Herren | M1 FB Rot (XL)
Uglyshirt89€33.4438 rev
Uglyshirt89 Liverpool Kapuzenpullover | England Pullover Stadt Sport Fußball City Hoodie Herren | M1 FB Rot (XXL)
Uglyshirt89€33.4438 rev
Uglyshirt89 Liverpool Kapuzenpullover | England Pullover Stadt Sport Fußball City Hoodie Herren | M1 FB Rot (M)
Uglyshirt89€32.8538 rev
adidas FC Liverpool LFC 3 Stripes T-Shirt (DE/NL/SE/PL Alphanumerisch L Regular Regular Black)
adidas€40.690 rev
adidas Unisex Liverpool Fc Kids Hat Active Maroon/White XS-S
adidas€17.680 rev
Trending
90-day click momentumadidas Unisex Liverpool Fc Kids Hat Active Maroon/White XS-S
adidas€17.680.0★
Liverpool England Est. 1207 Runder roter Used-Look T-Shirt
Desert Merch Liverpool England Shop€14.140.0★
adidas FC Liverpool LFC Shorts (DE/NL/SE/PL Alphanumerisch L Regular Regular Black)
adidas€39.095.0★
CR7 Boxershorts Herren Baumwolle 7er-Pack Cristiano Ronaldo Unterhosen
CR7 Cristiano Ronaldo€44.184.4★
Heim Trikot Madrid Ronaldo #7 Nostalgische Trikots Football Fußball Trikot Erwachsenengrößen(XL Ronaldo)
Heim Trikot€24.704.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Sehr gute Qualität”
“Passt”
“Wie erwartet”
“Klasse Farbe und sehr angenehm zu tragen”
“Geschenk”
“Ich und mein Sohn sind mit diesem weichem Badetuch äußerst zufrieden”
“Schön und dicht”
“Tolles Badetuch”
“Ich benutze sie fast täglich, weil sie gut zu greifen ist”
What buyers complain about
“Nicht so einfach aufzubauen”
“Grosser als gedacht”
“Material gefällt mir gar nicht”
“Bauanleitung ungenügend”