joop jump
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Avg price
Incredible€36.63avg listing price — sweet spot $15–$100
Price range
Great€12.40–€98.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€188K€188K/yr · 42K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.1%90-day search growth — must beat 0% to launch
Review moat
Bad16,401.4avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
3
Top-5 brand share
100%
Open market
0%
- Joop!100%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click shareNewest
by launch date
Joop! Damen Sweatshirt blau (as3 Numeric Numeric_40 Regular Regular)
Joop!€98.120 rev
JOOP! GO Eau de Toilette
Joop!€30.427,919 rev
Joop! Jump Eau de Toilette
Joop!€25.9124,696 rev
Joop! Jump Eau de Toilette
Joop!€12.4024,696 rev
Joop! Jump Eau de Toilette
Joop!€16.2824,696 rev
Trending
90-day click momentumDemand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Duft”
“Lohnt sich für den Preis”
“Gute Ware”
“passt eigentlich immer”
“Gute Haltbarkeit: Für ein Eau de Toilette hält der Duft überraschend lange auf der Haut”
“Sehr Gut im Alltäglichen verwendbar”
What buyers complain about
“Duft hält nicht mal1 Stunde”
“Geld aus Fenster geworfen”
“Hält nicht”