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51

gym shorts

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but a small market ($13K/yr) keeps it on the watch list.

Market size 3Growth 77Conversion 6Competition 95Returns 23Price range 65Avg price 73Brand share 49Review moat 58Quality gap 72

Competition

Incredible20%

top-5 click share — an open shelf

Growth

Great+64.0%

90-day search growth — must beat 0% to launch

Avg price

Good€14.70

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€5.26–€32.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,166.74

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Returns

Bad6.5%

return rate — above 6% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad€13K

€13K/yr · 172K searches

Competition

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

44 falling

Sellers

190

Top-5 brand share

76%

Open market

22%

  • TAYOEA28%
  • JOYSPELS27%
  • YEOREO10%
  • Vertvie8%
  • ZAAYO3%
  • HAWILAND2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€2574%€5146%€7728%€1K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 113 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +64.0% search growth over the last 90 days.
8K6KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.8×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße29%

“Passt”

Komfort insgesamt15%

“Sexy bequem”

Qualität insgesamt13%

“Solides Produkt”

Preis-Leistungs-Verhältnis8%

“Gut u d Günstig”

Übung/Sporteignung6%

“Super Sportleggins”

Materialqualität4%

“Material”

Form/Stil2%

“verleiht ihr eine schöne, elegante Optik.”

Dehnbarkeit/Erweiterbarkeit/Elastizität2%

“Material ist normal, dehnt sich gut für den Pump nach dem Training”

Weiches Gefühl2%

“Super soft und sehr angenehm zu tragen, wirkliche Kaufempfehlung”

Farbe2%

“(Farblich passend).”

What buyers complain about

Gesamtgröße26%

“Fällt klein aus”

Qualität insgesamt5%

“Leider labbrige Qualität”

Form/Stil5%

“Sieht wirklich seltsam aus”

Dünn5%

“Das Material ist sehr dünn und labberig”

Oberschenkel fit4%

“Sitzt super, allerdings rutscht es bei mir immer hoch an den Oberschenkeln”

beworben Vs Tatsächliches Produkt4%

“Anders als erwartet”

Nähen/Finish/Polieren4%

“Nähte gehen alle auf”

Taillenpassform3%

“Nicht Highwaist”

Funktionalität insgesamt3%

“Naja also den Push Up Effekt gibt es nicht wirklich”

Reißverschlussqualität3%

“Reißverschluss schlechte Qualität”

Top return reasons

Gesamtgröße50%
Länge8%
Materialqualität5%
Breite5%
Transparenz5%
Farbe4%
Oberschenkel fit4%
Qualität insgesamt4%
Dünn3%
beworben Vs Tatsächliches Produkt2%