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game of thrones komplettbox

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Soft demand (-49.3% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 0Conversion 47Competition 0Returns 10Price range 54Avg price 76Brand share 0Review moat 28Quality gap 93

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great€15.38

avg listing price — sweet spot $15–$100

Price range

Good€11.67–€18.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,657

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€83K

€83K/yr · 145K searches

Returns

Bad9.7%

return rate — above 6% kills the launch gate

Growth

Bad-49.3%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

5

Top-5 brand share

100%

Open market

0%

  • Lico65%
  • style324%
  • Blausky11%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%€17K40%€33K60%€50K80%€67K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -49.3% search growth over the last 90 days.
6K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMar

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×