dc shoes
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Incredible€42.06avg listing price — sweet spot $15–$100
Price range
Incredible€20.29–€67.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great29%top-5 click share — an open shelf
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,362.05avg incumbent reviews — the moat a new listing must climb
Market size
Okay€116K€116K/yr · 836K searches
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Returns
Bad10.0%return rate — above 6% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
Competition
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
7 flat
Sellers
72
Top-5 brand share
98%
Open market
1%
- DC Shoes86%
- Etnies8%
- Tommy Hilfiger2%
- Lakai2%
- DC1%
- soxo1%
- Open — no brand owns it (1 brand, 1%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 83 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DC -Girls Court Graffik Skate Shoe Black/Pink 6.5 Big Kid US
DC Shoes€53.004.6★1,307 rev
DC Shoes Gaveler - Leather Shoes for Men - Lederschuhe - Männer - 43 - Schwarz
DC Shoes€44.334.5★693 rev
DC Shoes Herren Court Graffik Low-Top Sneaker Schwarz (Black 001) 41 EU
DC Shoes€40.674.6★2,343 rev
DC Shoes Court Graffik Damen Sneaker Black Hot Pink 39 EU
DC Shoes€49.644.5★922 rev
DC Shoes Herren Court Graffik Low-Top Sneaker Schwarz (Black 001) 42 EU
DC Shoes€33.754.6★2,344 rev
Newest
by launch date
DC Shoes Court Graffik - Leather Shoes for Men - Lederschuhe - Männer - 42 - Schwarz
DC Shoes€67.8612 rev
Lakai Manchester Elite Skate Schuhe für Herren Low-Top Skateboardschuhe Braun Sugar Hiker EU 42
Lakai€58.761 rev
Lakai Essex Elite Skate Schuhe für Herren Low-Top Skateboardschuhe Weiß Suede Aqua EU 43
Lakai€66.9881 rev
DC Shoes Court Graffik - Leather Shoes for Men - Lederschuhe - Männer - 43 - Blau
DC Shoes€40.1312 rev
adidas Herren Ownthegame 3.0 Shoes Core Black/Lucid Red/FTWR White 42 2/3 EU
adidas€39.353,040 rev
Trending
90-day click momentumDC Shoes Court Graffik - Leather Shoes for Men - Lederschuhe - Männer - 43 - Blau
DC Shoes€40.134.2★
adidas Herren Ownthegame 3.0 Shoes Core Black/Lucid Red/FTWR White 42 2/3 EU
adidas€39.354.4★
soxo DC Comics The Batman Hausschuhe Herren Cozy Slipper Lustig Pantoletten 41/42 Batman Hauschuhe + Socken 40-45
soxo€20.294.3★
DC Shoes Herren Court Graffik Schuh Weiß 38.5 EU
DC Shoes€39.314.5★
DC Shoes Herren Gaveler-Leather Shoes Sneaker Schwarz/Orange 43 EU
DC Shoes€35.274.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Superleichter gemütlicher Sneaker”
“Richtige Größe”
“Premium Qualität”
“Super Preis”
“Macht was es soll”
“Die DC Shoes Court Graffik sind echt stylisch und bequem”
“Farbe so wie abgebildet”
“ideal zum skaten”
“Das Design ist klassisch und minimalistisch, mit dezentem Logo, sodass sie sowohl zur Jeans als auch zu etwas schickeren Outfits passen”
“Superleichter gemütlicher Sneaker”
What buyers complain about
“Fällt klein aus”
“Passt nicht da der Schuh zu eng am Fußbett ist”
“Vor 4 Monaten gekauft 2mal getragen und kaputt”
“Sehr schlechte Qualität”
“Leider ist die Sohle abgegangen, verloren nach dem er nass wurde”
“unbequem”
“Getragene Schuhe für neu verkauft”
“Falsche Farbe”
“Nach längerer Nutzung bekommt man schnell schwitzige Füße, was den Tragekomfort deutlich beeinträchtigt”
“Leider nicht so wie auf der Website beschrieben mit beiger Sohle”