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58

baderock damen

Worth a look

Shows demand growing +210.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 5Growth 98Conversion 5Competition 97Returns 0Price range 75Avg price 93Brand share 67Review moat 93Quality gap 77

Growth

Incredible+210.9%

90-day search growth — must beat 0% to launch

Competition

Incredible12%

top-5 click share — an open shelf

Review moat

Great130.25

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€22.08

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Great€4.84–€46.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Market size

Bad€20K

€20K/yr · 230K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Returns

Bad13.1%

return rate — above 6% kills the launch gate

Competition

Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.

Brands

46 falling

Sellers

60

Top-5 brand share

65%

Open market

32%

  • SHEKINI46%
  • MYLILY5%
  • iClosam5%
  • FitsT4 Sports4%
  • SDFWGG4%
  • Timuspo3%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€1982%€3963%€5944%€7911101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 184 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +210.9% search growth over the last 90 days.
23K18KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 11.1×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße28%

“Passt perfekt”

Komfort insgesamt11%

“Bequem & super Qualität”

Qualität insgesamt11%

“Super Produkt”

Farbe7%

“Ganz hübsch”

Materialqualität5%

“Das Material ist angenehm auf der Haut”

Preis-Leistungs-Verhältnis4%

“Super sexy und guter Preis,”

Form/Stil3%

“Sieht toll aus”

beworben Vs Tatsächliches Produkt3%

“überzeugt im Gesamtbild”

Dehnbarkeit/Erweiterbarkeit/Elastizität3%

“Sehr elastisches und bequemes Material”

Design insgesamt2%

“Wirklich schön geschnitten und sieht elegant aus”

What buyers complain about

Gesamtgröße34%

“Oberteil fällt klein aus”

Form/Stil9%

“Komische Form”

Materialqualität8%

“Es ist sehr dünner, durchsichtiger Stoff”

beworben Vs Tatsächliches Produkt8%

“Nicht Foto entsprechend”

Geruch4%

“Geruch hat mir garnicht gepasst, weswegen ich die Hose wieder zurückgeschickt habe”

Qualität insgesamt2%

“Schlechte Qualität”

Farbe2%

“Metallstück am Bikini verlor die Farbe”

Allergien2%
Länge2%

“auch zu lang”

Falten1%

“Falten ein wenig auf, zumindest an meinen Hüften.”

Top return reasons

Gesamtgröße67%
Länge7%
Breite4%
Taillenpassform3%
beworben Vs Tatsächliches Produkt2%
Materialqualität2%
Transparenz2%
Brustpassform1%
Nähen/Finish/Polieren1%
Qualität insgesamt1%