Skip to content
26

antennenkabel 5m

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 18Conversion 85Competition 13Returns 53Price range 0Avg price 24Brand share 0Review moat 22Quality gap 23

Conversion

Great9.6%

search→purchase rate — share of searches ending in a sale

Returns

Good2.9%

return rate — above 6% kills the launch gate

Avg price

Bad€8.80

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad9,700.1

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

Market size

Bad€67K

€67K/yr · 79K searches

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad€5.20–€13.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

12

Top-5 brand share

100%

Open market

0%

  • deleyCON49%
  • EMOS22%
  • G-PLUG17%
  • CSL-Computer10%
  • 1aTTack.de2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€7K20%€13K30%€20K40%€27K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.1% search growth over the last 90 days.
2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt30%

“Sehr gute >Qualität”

beworben Vs Tatsächliches Produkt21%

“Also alles wie es sein soll”

Preis-Leistungs-Verhältnis15%

“Preis wert”

Gesamtgröße11%

“Passt”

Stärke6%

“Robust und flexibel”

Benutzerfreundlichkeit4%

“Leicht anzubringen”

Materialqualität4%

“Gute Verarbeitung”

Effizienz3%

“Funktioniert”

Flexibilität2%

“Robust und flexibel”

Konnektivität – insgesamt1%

“Das war ein guter Kauf das verbinden der zwei Satelliten Kabel Super easy”

What buyers complain about

Qualität insgesamt100%

“Mega schlecht, schlechte Übertragung”

Top return reasons

Gesamtgröße49%
Kompatibilität – insgesamt19%
Konnektivität – insgesamt9%
Funktionalität insgesamt8%
Länge3%
Qualität insgesamt3%
Defekt Material/Teile2%
Farbe1%
Buchse/Anschluss/Stecker1%
Add-Ons/Anhänge1%