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aktivkohlefilter dunstabzugshaube

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Soft demand (-43.8% this quarter) — this niche doesn't clear our bar today.

Market size 22Growth 3Conversion 35Competition 43Returns 84Price range 62Avg price 74Brand share 38Review moat 55Quality gap 53

Returns

Great1.6%

return rate — above 6% kills the launch gate

Avg price

Good€14.83

avg listing price — sweet spot $15–$100

Price range

Good€6.14–€29.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,283.14

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad€90K

€90K/yr · 216K searches

Growth

Bad-43.8%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

17

Top-5 brand share

82%

Open market

14%

  • AllSpares32%
  • FILTERBASE19%
  • Intelmann14%
  • GOLDEN ICEPURE10%
  • Kitchen Helpis8%
  • McFilter4%
  • Open — no brand owns it (8 brands, 14%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€4K10%€9K15%€13K20%€18K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -43.8% search growth over the last 90 days.
6K4KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov · busiest ÷ quietest = 2.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße20%

“Passt”

Filterung20%

“Super Allroundfilter”

beworben Vs Tatsächliches Produkt18%

“Produkt wie beschrieben”

Qualität insgesamt15%

“Qualität super”

Preis-Leistungs-Verhältnis10%

“super Preis-Leistung”

Benutzerfreundlichkeit5%

“Gutes Produkt,einfache Handhabung”

Materialqualität3%

“Super Filter Material”

Geruch3%

“Zieht Kochgerüche u”

Montage/Installation2%

“der Einbau schnell erledigt.”

Einstellbarkeit/Drehbarkeit/lehnend1%

“Lässt sich gut und einfach an die Bedürfnisse anpassen”

What buyers complain about

Filterung32%

“Defekte Filter”

Gesamtgröße19%

“Passt nicht”

Qualität insgesamt9%

“schlechte Qualität”

Geruch6%

“Ein unerträglicher Gestank, der sich auch nicht rauslüften liess”

Defekt Material/Teile4%

“Hallo leider ist der artikel Schon defekt”

Kompatibilität – insgesamt4%

“Passt nicht”

Dicke4%

“Ein Stern Abzug, weil das Material etwas dicker sein könnte”

Preis-Leistungs-Verhältnis3%

“teuer”

beworben Vs Tatsächliches Produkt2%

“Der Artikel passt nicht wie in der Beschreibung angegeben”

Einfache Reinigung1%

“Außerdem machen die Filter ohne Handschuhe direkt schmutzige Hände, was den Umgang zusätzlich unangenehm macht”

Top return reasons

Gesamtgröße71%
Kompatibilität – insgesamt9%
Filterung8%
Defekt Material/Teile3%
Dünn2%
beworben Vs Tatsächliches Produkt2%
Dicke1%
Add-Ons/Anhänge1%
Montage/Installation1%
Qualität insgesamt1%