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52

zitronengras öl

Worth a look

Shows low returns (0.4%), but prices mostly outside the sweet spot ($2.32–$13.60) keeps it on the watch list.

Market size 7Growth 75Conversion 91Competition 36Returns 98Price range 0Avg price 23Brand share 70Review moat 42Quality gap 48

Returns

Incredible0.4%

return rate — above 6% kills the launch gate

Conversion

Great11.0%

search→purchase rate — share of searches ending in a sale

Growth

Great+60.1%

90-day search growth — must beat 0% to launch

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,321.11

avg incumbent reviews — the moat a new listing must climb

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad€8.18

avg listing price — sweet spot $15–$100

Market size

Bad€26K

€26K/yr · 29K searches

Price range

Bad€2.32–€13.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

28

Top-5 brand share

63%

Open market

30%

  • Heldengrün20%
  • EVOKE OCCU13%
  • MUNUSNA12%
  • ENYORLI10%
  • rooted.9%
  • Carno Calm7%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€1K10%€3K15%€4K20%€5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch54%

“Duft”

Qualität insgesamt16%

“Sehr gutes Produkt”

Preis-Leistungs-Verhältnis6%

“um diesen Preis ein Hammer”

beworben Vs Tatsächliches Produkt4%

“Hält was es verspricht”

Geschmack4%

“Guter Geschmack”

Dosierung3%

“muss gut dosiert werden”

Schmierung2%

“Tolles Öl”

Atmungsaktivität2%

“Super Produkt, hilft beim Inhalieren und man kommt zur Ruhe”

Gesamtgröße2%

“Passt”

Inhaltsstoffe – insgesamt2%

“Unter allen PRIMAVERA Produkten die besten Inhaltsstoffe”

What buyers complain about

Geruch63%

“Kaum Duft”

Ölig/fettig8%

“LEUTE es ist Öl”

beworben Vs Tatsächliches Produkt8%

“Sicherheitshinweise fehlen in der Beschreibung”

Dosierung4%

“Aber man sollte sparsam dosieren, da er sehr intensiv ist”

Haltbarkeit4%

“hält sich nicht lange.”

Top return reasons

Geruch56%
Ölig/fettig7%
Auslaufsicher6%
Kompatibilität – insgesamt5%
Schmierung5%
Dosierung4%
beworben Vs Tatsächliches Produkt4%
Gesamtgröße4%
Qualität insgesamt3%
Vegan/Biologisch2%