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53

zimt

Worth a look

Shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 81Growth 33Conversion 95Competition 23Returns 100Price range 47Avg price 63Brand share 26Review moat 60Quality gap 22

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Conversion

Incredible12.4%

search→purchase rate — share of searches ending in a sale

Market size

Great€1.2M

€1.2M/yr · 714K searches

Avg price

Good€13.52

avg listing price — sweet spot $15–$100

Review moat

Good1,085

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€2.00–€26.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+6.4%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Bad72%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 falling

Sellers

17

Top-5 brand share

90%

Open market

8%

  • vom-Achterhof39%
  • Pfefferdieb30%
  • Alnatura13%
  • EDEL KRAUT Manufaktur des Lebens5%
  • Fuchs Professional3%
  • NaturaleBio2%
  • Open — no brand owns it (4 brands, 8%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€120K20%€240K30%€360K40%€480K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.4% search growth over the last 90 days.
20K15KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt31%

“Best Produkt”

Geschmack insgesamt20%

“Mega lecker”

Geschmack10%

“super Zimt”

Geruch9%

“Beste Qualität Mega Aroma”

Würzigkeit7%

“Guter Zimt”

Preis-Leistungs-Verhältnis5%

“Günstig”

Vegan/Biologisch4%

“BIO Zimt”

beworben Vs Tatsächliches Produkt3%

“Produkt wie es sein soll”

Frische2%

“richtig frisch und natürlich”

Gesundheitliche Vorteile – insgesamt2%

“bestimmt auch gesünder”

What buyers complain about

Geruch26%

“Zuwenig Aroma”

Geschmack insgesamt25%

“Schmeckt total schimmelig”

Geschmack15%

“Enttäuschend: kaum Aroma, kaum Geschmack”

Würzigkeit5%

“Geschmacksloser Zimt”

Preis-Leistungs-Verhältnis3%

“Geld nicht wert”

Inhaltsstoffe – insgesamt3%

“Günstiger Zimt enthält sehr viel Cumarin”

Farbe3%

“dieser ist von der Farbe her recht blass. Kommt mir vor als wenn er älteren Datum ist ( Verfallsdatum war okay)”

Qualität insgesamt2%

“Das lässt mich an der Qualität und der Herkunft schon zweifeln”

Textur/Konsistenz – insgesamt2%

“die Konsistenz ist eher grieselig.”

beworben Vs Tatsächliches Produkt2%

“Kein Ceylon Zimt sondern Cassia - sieht man schon an den Bildern”