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64

weight gainer

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 20Conversion 43Competition 85Returns 100Price range 93Avg price 95Brand share 39Review moat 43Quality gap 76

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Incredible€41.26

avg listing price — sweet spot $15–$100

Price range

Great€12.81–€84.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great30%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good€841K

€841K/yr · 593K searches

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,211.19

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Growth

Bad-9.5%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

16 falling

Sellers

59

Top-5 brand share

81%

Open market

15%

  • Optimum Nutrition45%
  • Mammut Nutrition15%
  • Weider12%
  • GEN GERMAN ELITE NUTRITION5%
  • SAM'S4%
  • Bulk3%
  • Open — no brand owns it (10 brands, 15%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€17K4%€34K6%€50K8%€67K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 47 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.5% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt22%

“schmeckt super”

Ernährungs Gehalt13%

“Protein”

Geschmack11%

“Habe Schokogeschmack”

Qualität insgesamt9%

“Top Produkt”

Löslichkeit6%

“lässt sich super cremig mixen”

Preis-Leistungs-Verhältnis3%

“Das Produkt ist für den preis ok”

Gewichtsverlust3%

“Clean Weight Gainer”

Süße3%

“Ok. Nicht zu süß, alles ok”

Gewichtszunahme2%

“Leckerer Weight Gainer, das Preis-Leistungs-Verhältnis stimmt”

Gesamtgröße2%

“Passt”

What buyers complain about

Preis-Leistungs-Verhältnis12%

“Preisanstieg”

Geschmack insgesamt12%

“Ungenießbar”

Geschmack6%

“Geschmack unvergleichlich schlecht”

Süße5%

“Sehr süß und sandig im Mund”

Ernährungs Gehalt4%

“obwohl sie sonst keine typischen Protein- oder Weight-Gainer-Shakes mag.”

Löslichkeit3%

“Das auflösen lässt auch zu wünschen übrig, selbst nach intensivem schütteln grobe Pulver Stückchen”

Textur/Konsistenz – insgesamt3%

“Sandige Konsistenz”

Verdünnt/wässrig2%

“löst sich kaum auf”

Geruch2%

“Geschmack und Geruch geht gar nicht”

Dosierung2%

“Portionsangabe nicht praxisnah (–1 Stern).”

Top return reasons

Geschmack25%
Geschmack insgesamt13%
Süße13%
Geruch6%
Preis-Leistungs-Verhältnis6%
Feucht/Trocken6%
Kompatibilität – insgesamt6%
Funktionalität insgesamt6%
beworben Vs Tatsächliches Produkt6%
Gesamtgröße6%