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51

triphala

Worth a look

Shows low returns (0.1%), but soft demand (-18.7% this quarter) keeps it on the watch list.

Market size 30Growth 16Conversion 97Competition 28Returns 100Price range 87Avg price 86Brand share 40Review moat 80Quality gap 37

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Conversion

Incredible15.7%

search→purchase rate — share of searches ending in a sale

Price range

Great€11.90–€42.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€19.46

avg listing price — sweet spot $15–$100

Review moat

Great402.07

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€133K

€133K/yr · 44K searches

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-18.7%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

12

Top-5 brand share

81%

Open market

13%

  • Nature Love27%
  • TRUE NATURE24%
  • vom-Achterhof17%
  • Vit4ever7%
  • Biotiva6%
  • MoriVeda5%
  • Open — no brand owns it (5 brands, 13%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€13K20%€27K30%€40K40%€53K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.7% search growth over the last 90 days.
1K600Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt32%

“Gutes Produkt”

Reguliert die Verdauung13%

“Gutes Produktberbessert die Verdauung”

beworben Vs Tatsächliches Produkt13%

“Wie beschrieben”

Preis-Leistungs-Verhältnis7%

“zu einem fairen Preis”

Dosierung7%

“Sehr wirksam, wenn man sie regelmäßig einnimmt, ohne Durchfälle”

Zufriedenheit/Vergnügen7%

“Führt tatsächlich zu Wohlbefinden”

Inhaltsstoffe – insgesamt3%

“Die drei wichtigen Wirkstoffe harmonisch vereint”

Nebenwirkungen3%

“Schon 3 Tage nach der Einnahme fühle ich mich besser”

Effizienz3%

“tun gut”

Spannung/Angst3%

“Mehr Entspannung”

What buyers complain about

Bitter37%

“Es schmeckt sehr bitter”

Geschmack insgesamt20%

“Man umgeht den für mich nicht sehr angenehmen Geschmack”

Dosierung10%

“Ich nehme allerdings nur 1 pro Tag”

Kontamination10%

“Entgiftung”

Top return reasons

Dosierung100%