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57

solarium

Worth a look

Shows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 70Growth 0Conversion 16Competition 89Returns 98Price range 2Avg price 46Brand share 66Review moat 69Quality gap 98

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.5%

return rate — above 6% kills the launch gate

Competition

Great26%

top-5 click share — an open shelf

Market size

Good€733K

€733K/yr · 286K searches

Review moat

Good727.95

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Avg price

Okay€201.79

avg listing price — sweet spot $15–$100

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Price range

Bad€6.91–€4541.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-53.5%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

26 flat

Sellers

79

Top-5 brand share

65%

Open market

31%

  • Jitesy35%
  • Funthy13%
  • Efbe8%
  • Sosisul6%
  • Hocomay5%
  • ST. MORIZ4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€22K6%€44K9%€66K12%€88K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 55 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -53.5% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch18%

“Riecht gut”

Eignung für Mischhaut11%

“Super leichte Bräunungscreme”

Qualität insgesamt8%

“Exquisites Produkt”

Einfache Anwendung5%

“finde das Aufzragen jedoch von dieseräm Prdukt viel einfacher.”

Farbe5%

“Ich bin absolut begeistert von dem Shine Brown Bräunungsgel”

Effizienz4%

“Macht gut was es soll”

Benutzerfreundlichkeit4%

“Einfache Handhabung, gutes Ergebnis”

beworben Vs Tatsächliches Produkt3%

“Alle Erwartungen erfüllt”

Helligkeit/Glanz/Glühen3%

“Shine es ist wahr es gibt einen tollen Glow”

Montage/Installation2%

“Aufbau easy”

What buyers complain about

Funktionalität insgesamt18%

“Funktioniert nicht”

Preis-Leistungs-Verhältnis15%

“Geldverschwendung”

Geruch7%

“es stinkt sehr unangenehm”

Qualität insgesamt5%

“einfach nur mangelhaftes Produkt”

Fleckenbeständigkeit5%

“Wird fleckig”

Allergien5%

“Fleckig und Hautirritationen”

beworben Vs Tatsächliches Produkt4%

“Ist nicht was es scheint”

Farbe3%

“Absolut keine Färbung sichtbar”

Ölig/fettig3%

“Sehr fettig”

Farbverblassen/Verfärbung2%

“Färbt ab”

Top return reasons

Funktionalität insgesamt28%
Geruch10%
Fleckenbeständigkeit7%
beworben Vs Tatsächliches Produkt6%
Gesamtgröße6%
Qualität insgesamt6%
Defekt Material/Teile4%
Stärke3%
Produktzustand3%
Gleichgewicht/Stabilität3%