Skip to content
55

saw palmetto

Worth a look

Shows low returns (0.1%), but soft demand (-17.8% this quarter) keeps it on the watch list.

Market size 44Growth 16Conversion 76Competition 33Returns 100Price range 73Avg price 84Brand share 67Review moat 38Quality gap 72

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Great€18.63

avg listing price — sweet spot $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Price range

Good€7.81–€34.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Market size

Okay€233K

€233K/yr · 170K searches

Review moat

Okay2,740.63

avg incumbent reviews — the moat a new listing must climb

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-17.8%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 flat

Sellers

41

Top-5 brand share

65%

Open market

29%

  • RAIBU19%
  • HAVASU NUTRITION15%
  • CDF Sports & Health Solutions13%
  • Nature Love12%
  • Vit4ever7%
  • NATURTREU6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€12K10%€23K15%€35K20%€47K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.8% search growth over the last 90 days.
5K4KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt19%

“Super Produkt”

Preis-Leistungs-Verhältnis10%

“Preis-Leistung ebenfalls”

Dosierung7%

“hohe Dosierung”

Schlafqualität6%

“auch nachts viel entspannter.”

beworben Vs Tatsächliches Produkt6%

“also genau das, was man bei so einem Produkt erwartet.”

Nebenwirkungen5%

“Keine Nebenwirkungen, keine Probleme”

Effizienz5%

“Wirkt bei mir”

Inhaltsstoffe – insgesamt5%

“Sehr gutes Sägepalmen-Produkt mit starkem Extrakt und cleverer Kombi”

Einfaches Kauen/Schlucken5%

“Kann man gut schlucken”

Benutzerfreundlichkeit4%

“Gut verträglich”

What buyers complain about

Funktionalität insgesamt35%

“Erfolg eher fraglich”

Preis-Leistungs-Verhältnis10%

“Nur Geld weggeschmissen”

Dosierung9%

“Leider sind die Kapseln bei mir ohne Wirkung”

Inhaltsstoffe – insgesamt4%

“Kapseln enthalten einfaches Sägepalmen-Pulver, kein liposterolischer Extrakt”

Geruch3%

“Geruch”

Säureregulator/Linderung von Magenschmerzen3%

“Darm und Magenschmerzen, Übelkeit”

Stärke3%

“Wirkung etwas dürftig”

Sichtweite2%

“Nach vier Wochen, ist bereits eine spürbare Veränderung erkennbar...”

Herzgesundheit2%

“Vorsicht, wenn man Herzprobleme hat”

Geschmack insgesamt2%

“Es wirkt schmeckt aber nicht gut”