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54

salbei

Worth a look

Shows low returns (0.2%), but soft demand (-23.7% this quarter) keeps it on the watch list.

Market size 16Growth 13Conversion 78Competition 63Returns 99Price range 57Avg price 59Brand share 73Review moat 73Quality gap 55

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Review moat

Good560.59

avg incumbent reviews — the moat a new listing must climb

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Avg price

Good€13.03

avg listing price — sweet spot $15–$100

Price range

Good€1.02–€33.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Bad€63K

€63K/yr · 63K searches

Growth

Bad-23.7%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 falling

Sellers

34

Top-5 brand share

61%

Open market

35%

  • vom-Achterhof36%
  • natural elements9%
  • NATURTREU6%
  • MUT225%
  • TRUE NATURE5%
  • Naturalma4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€3K8%€5K12%€8K16%€10K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 32 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 29 weeks — -23.7% search growth over the last 90 days.
1K750Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt32%

“Super Produkt”

Geruch17%

“Viel Aroma u. Heilkraft”

Geschmack insgesamt8%

“schmeckeugut”

Preis-Leistungs-Verhältnis6%

“Preis auch ok”

Effizienz5%

“Hilft echt prima”

beworben Vs Tatsächliches Produkt5%

“Hält was es verspricht”

Geschmack3%

“Mag den Geschmack”

Haltbarkeit2%

“Zuverlässigkeit super”

Frische2%

“Lieferung IO, super frischen Geschmack, 250 g ist ne ganze Menge hab mich verschätzt könnte weniger sein”

Vegan/Biologisch2%

“Bio Salbei”

What buyers complain about

Funktionalität insgesamt13%

“Funktionieren Null”

Geruch11%

“unerwartetes Geruch”

Qualität insgesamt8%

“Sehr mindere Qualität”

Geschmack insgesamt7%

“Schmeckt absolut ekelhaft und hat 0 Wirkung”

Geschmack7%

“Der unverfälschte herbe Geschmack von Salbei”

Gesamtgröße5%

“Sehr große Kapseln”

Süße5%

“ohne zucker wollten wir”

Dosierung5%

“Maximal enttäuscht: Hohe Dosierung, minimal Wirkkraft”

Nebenwirkungen4%

“hat 0 Wirkung”

beworben Vs Tatsächliches Produkt3%

“hält nicht was es verspricht”

Top return reasons

Geruch53%
Entflammbar13%
Gesamtgröße8%
Qualität insgesamt5%
Defekt Material/Teile3%
Pflanzenwachstum3%
Feucht/Trocken3%
Funktionalität insgesamt3%
Dicke3%
Dünn3%