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58

protein pulver probierpaket

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 59Conversion 21Competition 70Returns 100Price range 83Avg price 85Brand share 24Review moat 75Quality gap 78

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Great€19.19

avg listing price — sweet spot $15–$100

Price range

Great€4.57–€75.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Great499.27

avg incumbent reviews — the moat a new listing must climb

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Growth

Good+35.2%

90-day search growth — must beat 0% to launch

Market size

Okay€114K

€114K/yr · 360K searches

Brand share

Bad90%

top-5 brand share — brand-locked demand

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Competition

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

18

Top-5 brand share

90%

Open market

7%

  • MORE NUTRITION35%
  • ESN31%
  • Nutri +9%
  • Bodylab248%
  • ProFuel7%
  • natural elements2%
  • Open — no brand owns it (4 brands, 7%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€11K20%€23K30%€34K40%€46K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 30 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +35.2% search growth over the last 90 days.
18K13KSpike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr, Nov · busiest ÷ quietest = 3.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt35%

“Yummy”

Geschmack15%

“Chunky Flavor”

Ernährungs Gehalt7%

“Clear Protein”

Qualität insgesamt6%

“Super Produkt”

Süße6%

“Super altanative zum süßen”

Löslichkeit3%

“löst sich perfekt auf”

beworben Vs Tatsächliches Produkt2%

“Wie abgebildet geliefert”

Auslaufsicher1%

“Schöne Flasche praktisch zu halten, läuft nichts aus gleich noch ne zweite bestellt”

Benutzerfreundlichkeit1%

“Mega praktisch”

Farbe1%

“Das Lila ist mein persönliches Highlight”

What buyers complain about

Geschmack insgesamt23%

“Schmeckt sandig”

Süße15%

“Leider unglaublich süß”

Preis-Leistungs-Verhältnis9%

“Geldverschwendung”

Geschmack8%

“More Chunky flavour”

Künstliche Süßstoffe6%

“Süßstoff Geschmack unerträglich”

Verdünnt/wässrig2%

“Dünnflüssig”

Ernährungs Gehalt2%

“Leider ungenießbar kaum protein enthalten bzw wenig”

Textur/Konsistenz – insgesamt1%

“Konsistenz”

Auslaufsicher1%

“Undicht”

Natürliche Inhaltsstoffe1%

“Nicht so bei dem natural elements Probierset”

Top return reasons

Geschmack insgesamt28%
Ernährungs Gehalt17%
beworben Vs Tatsächliches Produkt12%
Süße9%
Inhaltsstoffe – insgesamt8%
Qualität insgesamt5%
Auslaufsicher5%
Künstliche Süßstoffe4%
Funktionalität insgesamt3%
Geschmack3%