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orthomol neuro

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A concentrated shelf (top 5 take 88% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 16Conversion 44Competition 10Returns 99Price range 85Avg price 95Brand share 18Review moat 73Quality gap 73

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Incredible€26.71

avg listing price — sweet spot $15–$100

Price range

Great€10.16–€47.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good574.2

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad€94K

€94K/yr · 101K searches

Brand share

Bad93%

top-5 brand share — brand-locked demand

Growth

Bad-17.3%

90-day search growth — must beat 0% to launch

Competition

Bad88%

top-5 click share — a locked-up shelf

Competition

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 flat

Sellers

32

Top-5 brand share

93%

Open market

4%

  • Orthomol38%
  • MayProducts37%
  • Neurobion10%
  • neuro-B forte biomo4%
  • ProFuel3%
  • ratiopharm3%
  • Open — no brand owns it (2 brands, 4%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€9K20%€19K30%€28K40%€38K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 37 weeks — -17.3% search growth over the last 90 days.
2K2KBlack Friday '25Holiday '25Spike '26Oct '25Dec '25Jan '26Mar '26Apr '26May '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt23%

“Super Produkt”

Vitamin14%

“Vitamin”

Preis-Leistungs-Verhältnis9%

“Preis, Leistung, TOP”

Dosierung7%

“Hochdosiert”

Einfaches Kauen/Schlucken6%

“Lassen sich gut schlucken”

beworben Vs Tatsächliches Produkt5%

“Sendung wie angegeben”

Benutzerfreundlichkeit4%

“Einfache Handhabung”

Linderung von Muskelschmerzen4%

“Tut meinen Nerven und Muskeln gut”

Gesamtgröße4%

“Passt”

Spannung/Angst3%

“Gerade in stressigen Phasen finde ich das besonders hilfreich”

What buyers complain about

Vitamin13%

“Bei mir Fehlen B Vitamine”

Schmerzlinderung – insgesamt11%

“Brennende Schmerzen”

Funktionalität insgesamt11%

“Leider ohne Wirkung”

Nebenwirkungen8%

“Wirkung fraglich weil man spürt ja nix”

Gesamtgröße8%

“Kleine Pillen im Gegensatz zu den üblichen Riesenkapseln”

beworben Vs Tatsächliches Produkt8%

“Vor diesem Hintergrund wirkt die weiterhin bestehende Darstellung zumindest irreführend”

Umweltfreundlichkeit5%

“Ökologisch und praktikabel unvertrebar im Jahre 2026: Die Verpackungsdose ist mindestens 75% zu groß - aöso kauim gefüllt”

Fleckenbeständigkeit3%

“Es traten gelbe Flecken auf”

Geruch3%

“Auch den Geruch nicht, der aus der Dose kommt”

Schlafqualität3%

“Bin ständig müde”