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57

lebermoosextrakt

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 10Growth 50Conversion 95Competition 26Returns 100Price range 81Avg price 87Brand share 45Review moat 92Quality gap 72

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Conversion

Incredible12.3%

search→purchase rate — share of searches ending in a sale

Review moat

Great164.94

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€19.68

avg listing price — sweet spot $15–$100

Price range

Great€8.78–€44.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Okay+19.7%

90-day search growth — must beat 0% to launch

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€42K

€42K/yr · 17K searches

Competition

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

27

Top-5 brand share

78%

Open market

17%

  • Scheidler horse-direkt30%
  • Spinnrad19%
  • Martenbrown17%
  • Relax7%
  • Sala6%
  • Jean Putz4%
  • Open — no brand owns it (6 brands, 17%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€2K10%€4K15%€6K20%€8K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 52 weeks — +19.7% search growth over the last 90 days.
500300Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 2.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Sprühen/Durchfluss29%

“Tolles Spray”

beworben Vs Tatsächliches Produkt29%

“Macht was soll”

Inhaltsstoffe – insgesamt14%

“Sehr gutes Mittel”

Qualität insgesamt14%

“Klasse und Vielversprechend, TOP”

Saugfähigkeit5%

“zieht schnell ein”

Geruch5%

“Übrigens duftet das Spray sehr gut, zieht schnell ein und muss nicht ausgekämmt werden”

What buyers complain about

Allergien59%

“Juckreiz Problem bei Pferde”

Funktionalität insgesamt22%

“Funktioniert bedingt, aber besser als garnicht”

beworben Vs Tatsächliches Produkt11%

“Da wird was versprochen was gar nicht zutrieft”

Top return reasons

Produktzustand33%
Gesamtgröße33%
Sprühen/Durchfluss33%