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katalytische lampe

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 57Growth 3Conversion 38Competition 31Returns 99Price range 79Avg price 95Brand share 0Review moat 64Quality gap 42

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Incredible€30.92

avg listing price — sweet spot $15–$100

Price range

Great€8.35–€42.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good942.58

avg incumbent reviews — the moat a new listing must climb

Market size

Good€429K

€429K/yr · 455K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-43.6%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 rising

Sellers

27

Top-5 brand share

100%

Open market

0%

  • MAISON BERGER87%
  • LAMPE BERGER9%
  • KAZIS1%
  • AIRDRAGON1%
  • Lyivisk1%
  • Open — no brand owns it (0%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€43K20%€86K30%€129K40%€172K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — -43.6% search growth over the last 90 days.
23K18KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch43%

“Duft”

Qualität insgesamt14%

“Super Qualität”

Design insgesamt5%

“elegantes Design”

beworben Vs Tatsächliches Produkt5%

“Artikel wie beschrieben Top”

Benutzerfreundlichkeit4%

“Leichte Handhabung, guter Duft”

Gesamtgröße4%

“Passt soweit”

Geschenk Zweck3%

“werde ihn weiter schenken.”

Preis-Leistungs-Verhältnis3%

“jeden Cent wert”

Effizienz3%

“Das Produkt funktioniert gut”

Helligkeit/Glanz/Glühen1%

“Tolle Lampe”

What buyers complain about

Geruch45%

“Absolut kein guter Geruch”

Preis-Leistungs-Verhältnis23%

“Totale Geldverschwendung”

Qualität insgesamt4%

“Unbrauchbarer Billigschrott”

Benutzerfreundlichkeit2%

“Die praktische Handhabung ist daher schwierig”

Füllt insgesamt nach2%

“Nachfüllung teuer”

Top return reasons

Geruch23%
Defekt Material/Teile22%
Gesamtgröße14%
Funktionalität insgesamt10%
Entflammbar6%
beworben Vs Tatsächliches Produkt3%
Geschenk Zweck3%
Qualität insgesamt3%
Preis-Leistungs-Verhältnis3%
Produktzustand2%