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53

heilerde für hunde

Worth a look

Shows low returns (0.0%), but a small market ($81K/yr) keeps it on the watch list.

Market size 20Growth 46Conversion 84Competition 34Returns 100Price range 70Avg price 79Brand share 32Review moat 64Quality gap 60

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Avg price

Great€16.47

avg listing price — sweet spot $15–$100

Price range

Good€6.48–€34.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good927.75

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+17.1%

90-day search growth — must beat 0% to launch

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Market size

Bad€81K

€81K/yr · 52K searches

Competition

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

51

Top-5 brand share

86%

Open market

10%

  • ReaVET33%
  • Luvos19%
  • AniForte15%
  • VeloraVet9%
  • Grau9%
  • TIERLIEBHABER4%
  • Open — no brand owns it (3 brands, 10%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€8K20%€16K30%€24K40%€32K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.1% search growth over the last 90 days.
2K1KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt22%

“Super Produkt”

Haustierfreundlich19%

“Tierliebhaber”

Geschmack insgesamt11%

“Schmeckt offenbar gut”

Geruch7%

“Die Drops riechen angenehm”

beworben Vs Tatsächliches Produkt6%

“Erfüllt alle Erwartungen”

Preis-Leistungs-Verhältnis6%

“Preis Leistung okay”

Beruhigend/Zahnen3%

“Darm und Verdauung haben sich schnell beruhigt”

Einfaches Kauen/Schlucken2%

“Er frisst es problemlos”

Inhaltsstoffe – insgesamt2%

“Das Pulver ist mega”

Haltbarkeit2%

“Verträglichkeit”

What buyers complain about

Preis-Leistungs-Verhältnis18%

“Unschöne Preiserhöhungen”

Funktionalität insgesamt14%

“Hält nicht was es verspricht”

Verdauungsstörungen14%

“Mein Hund bekommt davon Durchfall”

Geruch13%

“Stinkende Drops”

Geschmack insgesamt9%

“Geschmack fragwürdig”

Allergien6%

“Am nächsten Tag hatte Sie dann extremes Bauchgluckern”

beworben Vs Tatsächliches Produkt4%

“Verzehrempfehlung irreführend”

Geschmack3%

“Schlimmer Geschmack”

Produktzustand2%

“War das Produkt schon mal geöffnet? Beim öffnen war sehr viel Pulver im Rand außen und der messlöffel war ganz unten vergraben?”

Textur/Konsistenz – insgesamt1%

“Negativ ist eigentlich nur die recht erdige Konsistenz –”