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50

emser inhalator

Worth a look

Shows a sweet-spot price point ($34.31 avg), but soft demand (-45.8% this quarter) keeps it on the watch list.

Market size 74Growth 2Conversion 93Competition 19Returns 81Price range 89Avg price 95Brand share 4Review moat 36Quality gap 65

Avg price

Incredible€34.31

avg listing price — sweet spot $15–$100

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Price range

Great€9.66–€77.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.7%

return rate — above 6% kills the launch gate

Market size

Good€832K

€832K/yr · 213K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,883.33

avg incumbent reviews — the moat a new listing must climb

Competition

Bad77%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

Growth

Bad-45.8%

90-day search growth — must beat 0% to launch

Competition

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 flat

Sellers

84

Top-5 brand share

98%

Open market

0%

  • Beurer60%
  • EMSER29%
  • JOSSIS4%
  • AU YAT3%
  • PARI2%
  • Oxeza2%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€83K20%€166K30%€250K40%€333K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 22 weeks — -45.8% search growth over the last 90 days.
8K6KFeb '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Benutzerfreundlichkeit18%

“easy to handle”

Qualität insgesamt14%

“Great quality”

Preis-Leistungs-Verhältnis8%

“Preis -Leistung super”

Portabilität6%

“Super mobiler und flexibler Inhalator”

beworben Vs Tatsächliches Produkt5%

“Alles bestens,genau wie beschrieben”

Atmungsaktivität5%

“Super mobiler und flexibler Inhalator”

Einfache Reinigung4%

“Ließ sich gut reinigen”

Effizienz4%

“Funktioniert”

Gesamtgröße3%

“Passt”

Kältelinderung3%

“Wirkt gut gegen Erkältungen”

What buyers complain about

Haltbarkeit26%

“Nach 1x defekt”

Qualität insgesamt9%

“Absolutes Müllteil”

Akkulaufzeit7%

“Akku hält keine 12 min”

Aufladen7%

“defekt, hat den Akku nicht mehr geladen”

Funktionalität insgesamt6%

“Funktioniert nicht”

Auslaufsicher4%

“it leaks every single time I fill it up”

Einfache Reinigung3%

“Defekte Selbstreinigung”

Benutzerfreundlichkeit3%

“sehr unpraktisch”

Preis-Leistungs-Verhältnis3%

“Schade ums Geld”

Gesamtgröße2%

“Maske sitzt auch nicht gut”

Top return reasons

Funktionalität insgesamt26%
Defekt Material/Teile15%
Gesamtgröße8%
Auslaufsicher6%
Haltbarkeit6%
Aufladen5%
Qualität insgesamt3%
beworben Vs Tatsächliches Produkt2%
Stärke2%
Ständiger Neustart oder Neustart2%