Skip to content
47

duschpflaster

Skip it

Prices mostly outside the sweet spot ($2.42–$13.71) — this niche doesn't clear our bar today.

Market size 38Growth 41Conversion 81Competition 20Returns 99Price range 0Avg price 21Brand share 30Review moat 38Quality gap 80

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Okay+12.8%

90-day search growth — must beat 0% to launch

Market size

Okay€194K

€194K/yr · 294K searches

Review moat

Okay2,745

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Avg price

Bad€7.65

avg listing price — sweet spot $15–$100

Competition

Bad76%

top-5 click share — a locked-up shelf

Price range

Bad€2.42–€13.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 flat

Sellers

36

Top-5 brand share

87%

Open market

10%

  • Medrull57%
  • Dyroe11%
  • Beiersdorf8%
  • Health Press7%
  • Hansaplast4%
  • TOPBELIEF3%
  • Open — no brand owns it (4 brands, 10%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€19K20%€39K30%€58K40%€78K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +12.8% search growth over the last 90 days.
10K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt19%

“Super Qualität”

Wasserbeständigkeit17%

“Für das Duschen bestens geeignet”

Haftung/Klebrigkeit12%

“klebt optimal”

Preis-Leistungs-Verhältnis9%

“Tolles Preis-Leistungsangebot”

beworben Vs Tatsächliches Produkt6%

“Hält was es verspricht”

Benutzerfreundlichkeit6%

“Gut anwendbar”

Haltbarkeit5%

“Hält echt gut”

Feucht/Trocken3%

“Meine Haut blieb trocken”

Gesamtgröße3%

“PASST”

Schutz2%

“Tut was es soll: die wunde vor Wasser schützen”

What buyers complain about

Haftung/Klebrigkeit21%

“Schlechte Haftung”

Wasserbeständigkeit13%

“Null Waterproof”

Preis-Leistungs-Verhältnis7%

“SCHADE ums Geld”

Qualität insgesamt6%

“Wirklich enttäuschend von einem Markenprodukt”

beworben Vs Tatsächliches Produkt6%

“So wie im gezeigten Video funktioniert es bei uns überhaupt nicht”

Allergien4%

“Allergiegefahr”

Griff4%

“Schlechter Halt”

Benutzerfreundlichkeit3%

“Am Finger etwas kompliziert”

Gesamtgröße3%

“Kleine Wundauflage”

Funktionalität insgesamt3%

“Funktioniert überhaupt nicht”

Top return reasons

Haftung/Klebrigkeit27%
Gesamtgröße27%
Funktionalität insgesamt11%
Gelenkschmerzen9%
Qualität insgesamt6%
Benutzerfreundlichkeit5%
Produktzustand3%
Dicke3%
Griff3%
beworben Vs Tatsächliches Produkt3%