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dekristol 20000

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 42Growth 9Conversion 95Competition 3Returns 100Price range 53Avg price 75Brand share 0Review moat 52Quality gap 20

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Conversion

Incredible12.8%

search→purchase rate — share of searches ending in a sale

Avg price

Great€14.94

avg listing price — sweet spot $15–$100

Price range

Good€8.94–€21.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,434.33

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€221K

€221K/yr · 116K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-32.2%

90-day search growth — must beat 0% to launch

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

24

Top-5 brand share

100%

Open market

0%

  • Dekristol81%
  • Dekristolvit8%
  • VITAGAMMA7%
  • Sanhelios4%
  • Open — no brand owns it (0%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%€33K30%€66K45%€100K60%€133K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -32.2% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Vitamin22%

“Vitamine”

Qualität insgesamt18%

“Super Produkt”

Preis-Leistungs-Verhältnis13%

“Gut und günstig”

beworben Vs Tatsächliches Produkt13%

“Besser als erwartet”

Einfaches Kauen/Schlucken6%

“Die Tabletten sind gut zu schlucken”

Gesamtgröße4%

“Passt”

Fieberlinderung4%

“Gut geeignet zur Vorsorge von Osteporose”

Blutzuckerspiegel2%

“die Blutwerte sind besser geworden”

Hustenlinderung2%

“Hat mir bei der Chemo bei trockener Nase sehr geholfen”

Gesundheitsüberwachung2%

“die Blutwerte sind besser geworden”

What buyers complain about

Funktionalität insgesamt25%

“Langzeitpräparat. Die Wirkung stellt sich nicht sofort erkennbar ein”

Gesamtgröße25%

“Sind echt groß”

Säureregulator/Linderung von Magenschmerzen13%

“Aber: Fragt vorher den Doc, denn ich habe davon sehr arge Verdauungsstörungen bekommen”

Dosierung13%

“Hochdosiert”