Skip to content
59

cholin

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 18Conversion 77Competition 52Returns 100Price range 72Avg price 83Brand share 60Review moat 74Quality gap 55

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Great€18.37

avg listing price — sweet spot $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good546.5

avg incumbent reviews — the moat a new listing must climb

Price range

Good€6.40–€37.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good€326K

€326K/yr · 240K searches

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-14.7%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

17

Top-5 brand share

69%

Open market

22%

  • Vegavero20%
  • Vit4ever16%
  • WeightWorld13%
  • GREEN NATURALS10%
  • TRUE NATURE10%
  • SUNDAY NATURAL10%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€13K8%€26K12%€39K16%€52K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.7% search growth over the last 90 days.
7K5KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.9×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt21%

“Top Produkt”

Preis-Leistungs-Verhältnis8%

“Fairer Preis”

beworben Vs Tatsächliches Produkt8%

“Produkt wie beschrieben”

Dosierung6%

“Die 500 mg pro Kapsel sind sinnvoll gewählt”

Reguliert die Verdauung4%

“Gutes für den Stoffwechsel”

Effizienz4%

“Funktioniert”

Einfaches Kauen/Schlucken4%

“Sind gut zu schlucken”

Inhaltsstoffe – insgesamt4%

“Mir war wichtig, ein hochdosiertes, pflanzliches Leber-Supplement ohne unnötige Zusatzstoffe zu finden – und genau das bietet dieses Produkt”

Benutzerfreundlichkeit3%

“Einfache Handhabung”

Herzgesundheit3%

“Schlichtes Cholin-Supplement mit hoher Dosierung”

What buyers complain about

Funktionalität insgesamt13%

“Wirkung ist fraglich”

Dosierung8%

“Zu niedrig dosiert”

Geruch7%

“Tabletten stinken”

Gesamtgröße6%

“Sind riesig”

Nebenwirkungen4%

“Null Wirkung”

Allergien4%

“Allergie”

Preis-Leistungs-Verhältnis3%

“Recht teuer wie alle Ernährungsergenzungsmittel”

Reguliert die Verdauung3%

“Sodbrennen”

Geschmack insgesamt3%

“schmecken muffig”

Einfaches Kauen/Schlucken3%

“es macht Probleme beim Schlucken”

Top return reasons

Preis-Leistungs-Verhältnis50%
Schlafqualität50%