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60

astronautennahrung

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 21Conversion 37Competition 69Returns 100Price range 89Avg price 95Brand share 52Review moat 84Quality gap 65

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Avg price

Incredible€36.07

avg listing price — sweet spot $15–$100

Price range

Great€15.14–€106.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great327.62

avg incumbent reviews — the moat a new listing must climb

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good€384K

€384K/yr · 357K searches

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-7.6%

90-day search growth — must beat 0% to launch

Competition

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

42

Top-5 brand share

74%

Open market

21%

  • Nutricia26%
  • Fresubin19%
  • Fresenius12%
  • CALOVITAL10%
  • RWmedical Ihr Partner im Beschaffungsprozess6%
  • resource5%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€15K8%€31K12%€46K16%€61K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 39 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.6% search growth over the last 90 days.
18K13KSpike '24Holiday '24SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 1.9×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt33%

“Schmeckt super”

Ernährungs Gehalt14%

“Gute Nahrungsergänzung”

Qualität insgesamt14%

“Super Produkt”

Geschmack7%

“gnaz gut”

beworben Vs Tatsächliches Produkt4%

“entspricht den Erwartungen”

Preis-Leistungs-Verhältnis4%

“Preisgünstig”

Benutzerfreundlichkeit3%

“Ideal für regelmäßige Anwendung”

Gesamtgröße2%

“es passt”

Energieniveau2%

“Der Energy Drink ist sehr sättigen”

Gesundheitliche Vorteile – insgesamt1%

“sehr lecker, sehr gesund”

What buyers complain about

Geschmack insgesamt20%

“Schmeckt irgendwie pelzig”

Geschmack15%

“Geschmack 0/10”

Preis-Leistungs-Verhältnis11%

“Geld rausgeschmissen”

beworben Vs Tatsächliches Produkt9%

“Reklamation”

Süße7%

“Zu süß”

Ernährungs Gehalt3%

“enthält leider nicht besonders viel Protein.”

Inhaltsstoffe – insgesamt3%

“Die Inhaltsstoffe sind für den Körper alle nicht gut verwertbar”

Gewichtsverlust2%

“Hat viele Kalorien”

Säureregulator/Linderung von Magenschmerzen2%

“sofort Durchfall”

Gesamtgröße2%

“Kleine Menge,”

Top return reasons

beworben Vs Tatsächliches Produkt33%
Blutzuckerspiegel17%
Inhaltsstoffe – insgesamt17%
Preis-Leistungs-Verhältnis17%
Geruch8%
Auslaufsicher8%