microsoft tastatur
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible€40.15avg listing price — sweet spot $15–$100
Price range
Great€7.69–€84.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+29.3%90-day search growth — must beat 0% to launch
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,822.41avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad€13K€13K/yr · 64K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Competition
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
124
Top-5 brand share
99%
Open market
0%
- Microsoft42%
- Logitech39%
- Amazon Basics10%
- CHERRY5%
- SABLUTE2%
- Trust1%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Surface Keyboard (2. Edition) | QWERTZ
Microsoft€84.504.6★44 rev
Logitech MK540 Advanced Kombi Kabellose Tastatur und Maus für Windows Deutsche QWERTZ-Tastatur Schwarz
Logitech€31.294.3★5,721 rev
Microsoft Ergonomische Tastatur Handballenauflage USB Schweizer QWERTZ Model-Nr.: LXN-0007
Microsoft€68.093.7★37 rev
Microsoft Wired Desktop 600 (QWERTY) - Black
Microsoft€56.303.8★22 rev
Amazon Basics Tastatur mit DE-Layout flach USB-kabelgebunden Mattschwarz
Amazon Basics€7.694.7★511 rev
Newest
by launch dateAmazon Basics Tastatur mit DE-Layout flach USB-kabelgebunden Mattschwarz
Amazon Basics€7.69511 rev
Surface Keyboard (2. Edition) | QWERTZ
Microsoft€84.5044 rev
Logitech MK950 Signature Slim kabelloses Tastatur-Maus-Set schlankes Design leise tippen Wechsel zwischen DREI Geräten Bluetooth mehrere Betriebssysteme Windows Mac DEU QWERTZ-Layout Graphit
Logitech€63.88448 rev
Tastatur Maus Set Kabellos Ergonomische Tastatur in Voller Größe mit Handgelenkauflage Telefonhalter Schlafmodus Leise 2 4 GHz kabellose Tastatur und Maus für Mac Windows Computer Laptop PC
SABLUTE€26.81768 rev
Amazon Basics Tastatur-Maus-Set ergonomisch kabellos DE Layout - schwarz
Amazon Basics€25.65286 rev
Trending
90-day click momentumAmazon Basics Tastatur-Maus-Set ergonomisch kabellos DE Layout - schwarz
Amazon Basics€25.654.2★
Microsoft Wired Desktop 600 (QWERTY) - Black
Microsoft€56.303.8★
Amazon Basics Tastatur mit DE-Layout flach USB-kabelgebunden Mattschwarz
Amazon Basics€7.694.7★
Trust Taro Kabelgebundenes Tastatur und Maus Set Deutsches QWERTZ Layout Leise Tasten und Maustasten Spritzwassergeschützt USB-Anschluss für PC Laptop MacBook Windows macOS - Schwarz
Trust€11.934.4★
Logitech MK950 Signature Slim kabelloses Tastatur-Maus-Set schlankes Design leise tippen Wechsel zwischen DREI Geräten Bluetooth mehrere Betriebssysteme Windows Mac DEU QWERTZ-Layout Graphit
Logitech€63.884.4★
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — +29.3% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 2.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Preis-/Leistungsverhältnis OK”
“Super Produkt”
“Leichte soft-Tasten, das ist top”
“Alles wie beschrieben, Alles wie beschrieben, gerne wieder”
“nice in der Handhabung”
“Mit Dongle klappt es super, ginge auch per Bluetooth”
“Installation war super easy”
“sehr schönes Design”
“Passt”
“Langlebig, funktioniert tadellos und sehr gut: Die Aufnahme des Dongles in der Maus und Tastatur”
What buyers complain about
“Short Durability”
“Produktionsfehler”
“Taste nach 2 Monaten defekt”
“Unbrauchbar”
“Verbindungsprobleme”
“Aber: ich musste für den Rückversand € 25,- zahlen”
“Grösse”
“die tasten sind relativ laut”
“Läuft erst unter Windows”
“Tastatur entsprach nicht dem Foto”