dell optiplex
Worth a lookShows a thin review moat (43 avg reviews), but prices mostly outside the sweet spot ($85.05–$689.81) keeps it on the watch list.
Review moat
Incredible42.66avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Returns
Great1.2%return rate — above 6% kills the launch gate
Competition
Great29%top-5 click share — an open shelf
Market size
Good€344K€344K/yr · 222K searches
Avg price
Okay€262.40avg listing price — sweet spot $15–$100
Growth
Okay+1.1%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad€85.05–€689.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
9 flat
Sellers
100
Top-5 brand share
96%
Open market
3%
- Lenovo75%
- Dell11%
- shinobee5%
- HP3%
- Memory PC2%
- PCRENEWED TECNOLOGIA ACCESSIBILE1%
- Open — no brand owns it (3 brands, 3%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 62 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lenovo ThinkCentre M710q Intel i5 6500T 4 Kern 3.1 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! | 8 GB | 128 GB NVME SSD | USB 3.0 | WLAN | Windows 11 Prof. 64-Bit | #8384
Lenovo€124.014.2★25 rev
ThinkCentre M920q Intel i7 9700 8-Kern 4.7 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 512 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8299
Lenovo€316.053.2★5 rev
Lenovo ThinkCentre Intel i5 6400T Quad-Core 2.80 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 256 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #7987
Lenovo€165.604.0★29 rev
Lenovo ThinkCentre M910q Tiny USDT Intel Quad Core i5 256GB SSD Festplatte 8GB Speicher Windows 11 Pro inkl. W-LAN Business Desktop Computer Mini PC (Generalüberholt)
Lenovo€115.384.2★169 rev
Lenovo ThinkCentre M920q Intel i7 7700 8-Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 32 GB - 1000 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8233
Lenovo€332.573.0★2 rev
Newest
by launch date
Lenovo ThinkCentre M700 Tiny PC Intel Core i5-6400T Quad-Core bis 3 1 GHz 8 GB DDR4 RAM 256 GB M.2 SSD Windows 11 Pro Mini Business Desktop 2X DisplayPort + VGA Gigabit LAN (Generalüberholt)
Lenovo€156.773 rev
Lenovo ThinkCentre M920q Intel i7 7700 8-Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 32 GB - 1000 GB SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8233
Lenovo€332.572 rev
Dell OptiPlex 7090 Micro Mini PC Intel Core i5-11500T 6 x 3.90 GHz 8 GB RAM 256 GB SSD Intel UHD Graphics 750 Norton 360 Windows 11 Pro (Generalüberholt)
Dell€332.280 rev
shinobee 0ptiplex 3050 Mini-PC Business Office Multimedia Computer mit 3 Jahren Garantie! - 8 GB - 128 GB NVME SSD - USB 3.0 - WLAN - HDMI - DP - LAN - Windows 11 Prof. 64-Bit - #8577
shinobee€92.296 rev
Lenovo ThinkCentre M710q Intel i7 7700 8 Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 256 GB NVME SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8572
Lenovo€169.693 rev
Trending
90-day click momentum
Lenovo i7 ThinkCentre Silent Business Office Computer mit 3 Jahren Garantie! Intel Core i7 4790 8 Threads 4.0 GHz - 32 GB - 1000 GB SSD - WLAN - Windows 11 Prof. - MS Office - #8467
Lenovo€289.005.0★
Lenovo ThinkCentre M920q Mini PC Intel Core i7-9700 8 x 4.70 GHz 16 GB RAM 256 GB SSD Intel UHD Graphics 630 Norton 360 Windows 11 Pro (Generalüberholt)
Lenovo€315.830.0★
Dell OptiPlex 7090 Micro Mini PC Intel Core i5-11500T 6 x 3.90 GHz 8 GB RAM 256 GB SSD Intel UHD Graphics 750 Norton 360 Windows 11 Pro (Generalüberholt)
Dell€332.280.0★
Lenovo ThinkCentre M720q mini Desktop Computer Intel Core i5-9400 8GB RAM 512GB SSD WiFi Bluetooth Keine Tastatur und Maus Windows 11 Pro (Generalüberholt)
Lenovo€233.355.0★
Lenovo ThinkCentre M710q Intel i7 7700 8 Thread 4.2 GHz Business Office Multimedia Computer mit 3 Jahren Garantie! - 16 GB - 256 GB NVME SSD - USB 3.0 - WLAN - Windows 11 Prof. 64-Bit - #8572
Lenovo€169.693.5★
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — +1.1% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Günstig”
“Super Ware”
“Alles bestens, genau wie beschrieben”
“PC läuft gut”
“Installation war unkompliziert”
“Gerät Top trotz Überholung”
“hat ein Robustes gehäuse”
“viele Anschlüsse für die Größe (USB, DisplayPort etc.).”
“Zustand wie neue”
“Da Windows 11 Pro bereits vorinstalliert und digital lizenziert ist, könnte man auch direkt im Homeoffice oder Büro loslegen (Plug & Play).”
What buyers complain about
“leider ohne Funktion – defekt”
“Lüfter zu laut”
“Der Prozessor wird wohl seit 13 Jahren nicht mehr produziert”
“Es handelt sich um ein refurbished Produkt”
“Der PC wurde nicht mal richtig zusammengebaut”
“Komplette Software musste neu installiert werden weil kein Drucker funktionierte”
“Mega schlecht schon 2 mal zurück geschickt nichts wird besser”
“Falsche Beschreibung, kein WLAN + Bluetooth”
“Unvollständige Produktbeschreibung”
“2 usb Eingänge funktionieren nicht”