tonpapier a2
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Review moat
Great125.22avg incumbent reviews — the moat a new listing must climb
Avg price
Great€19.41avg listing price — sweet spot $15–$100
Price range
Good€4.92–€39.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Market size
Bad€31K€31K/yr · 60K searches
Competition
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
24
Top-5 brand share
85%
Open market
10%
- perfect ideaz37%
- ELES VIDA24%
- CREATIV DISCOUNT13%
- Be Creative6%
- folia5%
- itenga5%
- Open — no brand owns it (4 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
perfect ideaz - 50 Blatt Tonkarton DIN-A2 10 Farben Made in Germany Blauer Engel zertifiziert
perfect ideaz€28.874.9★56 rev
perfect ideaz 50 Blatt Fotokarton DIN-A2 10 Farben stabiler recycling Karton 300 g/m Made in Germany Blauer Engel zertifiziert
perfect ideaz€31.284.7★192 rev
Fotokarton BUNT 300g/m PREMIUM PLAKATPAPIER - Karton 50x70 cm - unbedruckt Bastelarbeiten Bastelkarton Präsentationen Basteln Schulpapier Kindergarten Großer fester Karton MADE IN GERMANY
ELES VIDA€19.434.6★246 rev
Tonkarton/Farbkarton DIN A2 180 g/qm 20 Blatt in sortierten Farben
CREATIV DISCOUNT€12.524.2★12 rev
50 Blatt BUNTES PAPIER DIN A2-130g/m Tonpapier Set 10 Farben - Bastelpapier & Farbige Blätter Pappe Kinder & DIY Zubehör zum Basteln Fotoalbum BLAUER ENGEL & PEFC zertifiziert - MADE IN GERMANY
ELES VIDA€29.954.7★451 rev
Newest
by launch date
Tonkarton 180g/m DIN A2 10 Blatt (Weiß)
CREATIV DISCOUNT€4.973 rev
folia 687 - Jumbo Bastelblock BASIC 23 x 33 cm Block mit 130 g/m Tonpapier und 300 g/m Fotokarton 50 Blatt in 25 Farben zum Basteln Verzieren und Dekorieren
folia€8.840 rev
Tonkarton 180g/m DIN A2 10 Blatt (Hochrot)
CREATIV DISCOUNT€4.923 rev
Fotokarton BUNT 300g/m PREMIUM PLAKATPAPIER - Karton 50x70 cm - unbedruckt Bastelarbeiten Bastelkarton Präsentationen Basteln Schulpapier Kindergarten Großer fester Karton MADE IN GERMANY
ELES VIDA€19.43246 rev
Tonkarton/Farbkarton DIN A2 180 g/qm 20 Blatt in sortierten Farben
CREATIV DISCOUNT€12.5212 rev
Trending
90-day click momentumfolia 687 - Jumbo Bastelblock BASIC 23 x 33 cm Block mit 130 g/m Tonpapier und 300 g/m Fotokarton 50 Blatt in 25 Farben zum Basteln Verzieren und Dekorieren
folia€8.840.0★
perfect ideaz - Tonkarton DIN-A2-50 Blatt Bastelkarton - 180 g/m in 25 verschiedenen Farben je 2 Blatt - Blauer Engel zertifiziert Made in Germany
perfect ideaz€29.784.9★
Tonkarton 180g/m DIN A2 10 Blatt (Weiß)
CREATIV DISCOUNT€4.973.9★
Tonkarton 180g/m DIN A2 10 Blatt (Hochrot)
CREATIV DISCOUNT€4.923.9★
House of Card & Paper HCP171 Karton A2 220 g/m bunt sortiert 50 Blatt
House of Card & Paper€23.014.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.2% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beste Qualität”
“Die Farben sind kräftig”
“Wie abgebildet”
“robust”
“Erleben Sie kreative Freiheit mit unserem hochwertigen Tonkarton im DIN-A2-Format, ideal für zahlreiche Bastelarbeiten”
“Vielseitig verwendbar”
“Bunter Bastelspaß in Top-Qualität – perfekt für kreative Projekte”
“Alles genau passend”
“Im wesentlich dient dieses Material nun meiner Enkelin zum Malen und Basteln”
What buyers complain about
“Falsche Angaben Produktbeschreibung”
“preisintensiv”
“Kleiner Stapel”
“Gelb ist gar nicht im Paket, dafür hat man ein rosa Blatt im Angebot”
“Papier zu dünn”
“das Papier zu dünn”
“das Papier zu dünn”