Amazon Brand Manager

ABOUT FLAPEN

Flapen is an Amazon growth company. We launch and scale brands end to end — product research, positioning, creative, listings, and ads — for sellers who want to compete with operators far larger than they are. Every launch starts with our own research platform: proprietary market data that decides which niches are worth entering before a dollar goes into inventory.

Most Amazon brands lose on the shelf before anyone reads a word of their listing. Our work is to make sure that doesn't happen: sharper positioning, main images that earn the click, listings that convert the traffic they get.

• 300+ Amazon product launches run end to end
• Founded by an operator with 8+ years building and scaling Amazon brands

ROLE

We're hiring an Amazon Brand Manager to run brands for our clients. Not advise on them, not consult on them — run them. You own P&L, strategy and execution end to end for the brands you're assigned, from a first launch with zero reviews to a mature catalog defending its position. This is for someone who has already carried a brand's numbers on Amazon, not someone who wants to learn on ours. Your performance is measured on real numbers: TACOS, conversion rate, return rate, margin, and revenue growth. Not activity. Results.

RESPONSIBILITIES

• Own listings, strategy and marketplace performance for the brands you're assigned.
• Monitor and optimize KPIs including TACOS, profit margin, conversion rate, and sales velocity
• Coordinate across Creative, PPC, Sourcing, and Ops to hit brand targets
• Lead new product launches from idea to live listing: timeline, deliverables and go-live date.
• Flag risks and growth opportunities early — a stock-out, a margin leak, an unused traffic channel — with a recommendation attached.
• Lead client communication via Slack and Zoom
• Manage tasks in ClickUp and ensure nothing falls behind

REQUIREMENTS

• You have managed full-funnel Amazon brand performance at an agency, brand-side, or aggregator
• You have worked across product launches, PPC strategy, and margin improvement
• You understand Amazon metrics: TACOS, ACoS, CVR, forecasting, and the 5 traffic channels (organic, advertisement, promotion, influencer, off-channel)
• You communicate clearly and take initiative. No hand-holding required.
• You are comfortable with async, remote teamwork and can manage your own schedule
• You are reliable, organized, and perform in high-ownership roles
• You are fluent in English and client-facing ready

Bonus Points

• Experience managing private-label brands across multiple categories
• Exposure to creative or sourcing processes

LOCATION & HOURS

• Remote.
• Async by default. 40-hour week across five 8-hour days.
• We track hours. That log is how your pay is calculated.
• Your rate, your scope and your promotion are decided on outcomes — what you shipped, what it moved in TACOS and margin, and what that movement was worth in revenue to the brand.

WHAT WE OFFER

• Competitive pay, performance bonuses, and career growth opportunities.
• Fully remote, permanently. No return-to-office plans, because there is no office to return to.
• Ownership of your projects with zero micromanagement. You are briefed on the outcome, not the steps.
• A fixed annual paid time off allowance.
• Budget for tools, courses and AI subscriptions you can make a case for.