---
title: "Zombies 3 Costumes — $181K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/zombies-3-costumes"
last_updated: "2026-08-08T11:47:28.608Z"
locale: en
meta:
description: "Niche score 43/100 · $181K/yr market · 684K searches/yr · $21.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $181K/yr market · 684K searches/yr · $21.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Zombies 3 Costumes — $181K/yr Amazon US Niche (2026) - Flapen"
---
# **zombies 3 costumes**
**Skip it**
Weak search conversion (1.2%) — this niche doesn't clear our bar today.
Market size 37Growth 28Conversion 15Competition 57Returns 70Price range 79Avg price 92Brand share 25Review moat 51Quality gap 30
**Avg price**
**Great****$21.71**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.11–$54.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.2%**
return rate — above 5% kills the launch gate
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,445.24**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$181K**
$181K/yr · 684K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+2.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, zombies 3 costumes is a $181K/yr Amazon United States market (684K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 31, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **zombies 3 costumes market data**
- **Units sold / yr**
- **15K–20K**
- avg 750–1,000/product
- **Revenue / yr**
- **$326K–$434K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#2,679**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **44%**
- **Out of stock**
- **6.5%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **137 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**225**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 94%
**Open market**
**8%**
- Mattel45% - Disney Princess17% - Disney13% - Make It Real12% - ZCXDF3% - CBLDZZ2% - Open — no brand owns it (5 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.1% search growth over the last 90 days.
30K20KHoliday '24Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 3.5×
[**Open Trend **](https://flapen.com/research/us/toys-games/zombies-3-costumes/trend)
## **Top zombies 3 costumes search terms**
- **zombies disney**88K/yr+5.7%1.3% conv. - **disney zombies**155K/yr-3.3%1.0% conv. - **zombies dolls**53K/yr+16.5%1.8% conv. - **zombies 3**31K/yr+42.4%0.1% conv. - **disney zombies dolls**65K/yr-13.2%1.6% conv. - **disney zombies toys**38K/yr-2.3%1.9% conv. - **zombies 4 dolls**124K/yr-31.5%0.6% conv. - **zombies 2**15K/yr+50.3%0.1% conv. - **disney zombies merch**10K/yr-6.8%0.9% conv. - **zombie dolls**17K/yr+12.7%1.4% conv. [**All search terms **](https://flapen.com/research/us/toys-games/zombies-3-costumes/search-terms)
## **Top zombies 3 costumes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$36K30%$54K40%$73K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mattel Disney Zombies 2-Pack Addison Cheerleader and Zed Football Player Dolls (12-in) 11 Bendable Joints Great Gift for ages 5+**Mattel**$32.92**4.8★759 rev](https://www.amazon.com/dp/B08TLPVXL7) [2**Mattel Disney Zombies 4: Dawn of The Vampires Addison Wells Fashion Doll with Removable Outfit & 6 Accessories Inspired by The Movie**Mattel**$22.08**4.8★1,020 rev](https://www.amazon.com/dp/B0DQWM1MPY) [3**Mattel Disney Zombies 4: Dawn of the Vampires Willa Lykensen Fashion Doll with Removable Outfit & 7 Accessories Inspired by the Movie**Mattel**$19.32**4.8★1,020 rev](https://www.amazon.com/dp/B0DQX1KWD8) [4**Disney Zombies Underwear Multipack**Disney**$14.98**4.7★165 rev](https://www.amazon.com/dp/B093JXSDJV) [5**Disney Princess Zombies 3 Addison Fashion Doll - 12-Inch Doll with Long Blue Hair Dress Shoes and Accessories.Toy for Kids Ages 6 Years Old and Up**Disney Princess**$26.64**4.7★929 rev](https://www.amazon.com/dp/B09QXQY3JS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Disney Big Girls Princess Fantasy Nightgown Mal Dress 6**Disney**$18.34**21,995 rev2mo ago](https://www.amazon.com/dp/B0B98RHXNX) [**Jay Franco Beach Towel and Tote Bag Set - 16 x 14.5 Canvas Shoulder Handbag with 28 x 58 Super Soft Absorbent 100% Cotton Beach Towel Multi - Disney Zombies 4: Dawn of The Vampires**Jay Franco**$27.46**151 rev4mo ago](https://www.amazon.com/dp/B0GVGMDS71) [**55Pcs Movie Zombies Cartoon Character Stickers - Movie Decorative Waterproof Decal Stickers for Kids Teens & Adults for Water Bottle Laptop Toy Sticker (Zombies)**ZCXDF**$6.98**18 rev8mo ago](https://www.amazon.com/dp/B0G4J4KXNL) [**55PCS Zombie High Movie Stickers for Kids Teens Girls Adult Waterproof Vinyl Movie Decal for Water Bottle Skateboard Guitar Travel Case Bike Laptop Car Bumper Luggage Phone (Black)**LIANKONG**$5.11**33 rev8mo ago](https://www.amazon.com/dp/B0FZQXX3GS) [**BENBIYO Werewolf Heart Glowing Moonstone Necklace Willa Glow in the Dark Dress Up Accessories**BENBIYO**$13.18**24 rev10mo ago](https://www.amazon.com/dp/B0FRMYRF1X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jay Franco Beach Towel and Tote Bag Set - 16 x 14.5 Canvas Shoulder Handbag with 28 x 58 Super Soft Absorbent 100% Cotton Beach Towel Multi - Disney Zombies 4: Dawn of The Vampires**Jay Franco**$27.46**4.6★**▲ 813%**](https://www.amazon.com/dp/B0GVGMDS71) [**CBLDZZ Zombies Outfit for Girls Daywalker Shirt and Pants Set**CBLDZZ**$20.33**4.3★**▲ 763%**](https://www.amazon.com/dp/B0FNMXDYWX) [**Aotekids Girls Kids Zombies Dress Costume Daywalker Cosplay Dresses Party Playwear White**Aotekids**$14.17**4.4★**▲ 490%**](https://www.amazon.com/dp/B0FJS1DBW7) [**BENBIYO Werewolf Heart Glowing Moonstone Necklace Willa Glow in the Dark Dress Up Accessories**BENBIYO**$13.18**4.3★**▲ 369%**](https://www.amazon.com/dp/B0FRMYRF1X) [**Mattel Disney Zombies 2-Pack Addison Cheerleader and Zed Football Player Dolls (12-in) 11 Bendable Joints Great Gift for ages 5+**Mattel**$32.92**4.8★**▲ 339%**](https://www.amazon.com/dp/B08TLPVXL7)
**~~View all trending →~~**
## **What buyers say about zombies 3 costumes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**26%
*“it's perfect for a gift”*
**Quality-Overall**16%
*“great quality”*
**Advertised Vs Actual Product**12%
*“Just As Pictured”*
**Fun/Entertainment Experience**10%
*“Super cute and fun”*
**Value For Money**8%
*“Not expensive”*
**Durability**8%
*“No issues with durability”*
**Collectibles**4%
*“This is great for pretend play or to collect”*
**Size-Overall**3%
*“The fit was true to size”*
**Thickness**2%
*“Thin material best for summer or a hot sleeper”*
**Adhesion/Stickiness**2%
*“the adhesive sticks great”*
### **What buyers complain about **
**Quality-Overall**16%
*“Poor quality”*
**Value For Money**16%
*“Really pricey”*
**Gifting Purpose**13%
*“christmas gift gone wrong”*
**Durability**13%
*“leg broke on the first day”*
**Natural Resource Wastage**13%
*“Waste”*
**Functionality-Overall**6%
*“Doesn't work”*
**Design-Overall**6%
*“No designs for Zed”*
**Brightness/Shine/Glow**6%
*“Light is not bright at all”*
**Strength**3%
*“The joints are flimsy”*
**Grip**3%
*“the hands fall off easily”*
### **Top return reasons **
**Value For Money**34%
**Size-Overall**30%
**Gifting Purpose**7%
**Advertised Vs Actual Product**5%
**Quality-Overall**4%
**Length**3%
**Defective Material/Parts**3%
**Instructions/User Manual/Troubleshooting**2%
**Product Condition**2%
**Chest Fit**1%
## **Common questions**
- **Is zombies 3 costumes profitable to sell on Amazon United States?**
- The niche generates $181K/yr across 25 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +2.1%. Flapen's verdict: Skip it (43/100).
- **How competitive is the zombies 3 costumes niche?**
- 11 brands and 225 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in zombies 3 costumes?**
- Top complaints mined from reviews: Quality-Overall, Value For Money, Gifting Purpose. The return rate is 2.2%.
- **When does demand for zombies 3 costumes peak?**
- Demand peaks in Jul–Nov–Dec; the busiest month runs 3.5× the quietest.
- **What does it cost to enter the zombies 3 costumes niche?**
- Listings span $5.11–$54.17; the average listing price is $21.71 (sweet spot $15–$100). The average incumbent carries 1,445 reviews — the moat a new listing must climb.
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