---
title: "Search terms — word party birthday party supplies - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/word-party-birthday-party-supplies/search-terms"
last_updated: "2026-08-08T09:40:49.654Z"
locale: en
meta:
  description: "Niche score 26/100 · $15K/yr market · 84K searches/yr · $32.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 26/100 · $15K/yr market · 84K searches/yr · $32.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — word party birthday party supplies - Flapen"
---

# **word party birthday party supplies**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 4Growth 17Conversion 7Competition 19Returns 40Price range 88Avg price 95Brand share 0Review moat 71Quality gap 24

**Avg price**

**Incredible****$32.47**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.38–$103.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****653.6**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-15.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$15K**

$15K/yr · 84K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms