---
title: "Trend — white elephant game - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/white-elephant-game/trend"
last_updated: "2026-08-08T11:06:13.087Z"
locale: en
meta:
  description: "Niche score 33/100 · $56K/yr market · 67K searches/yr · $12.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $56K/yr market · 67K searches/yr · $12.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — white elephant game - Flapen"
---

# **white elephant game**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 8Conversion 70Competition 0Returns 87Price range 42Avg price 58Brand share 0Review moat 80Quality gap 52

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****397.6**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$12.95**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$8.49–$19.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$56K**

$56K/yr · 67K searches

**Growth**

**Bad****-33.5%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend