---
title: "Products — washable crayons - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/washable-crayons/products"
last_updated: "2026-08-08T11:03:18.793Z"
locale: en
meta:
  description: "Niche score 48/100 · $329K/yr market · 332K searches/yr · $12.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $329K/yr market · 332K searches/yr · $12.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — washable crayons - Flapen"
---

# **washable crayons**

**Skip it**

A deep review moat (6,769 avg reviews) — this niche doesn't clear our bar today.

Market size 52Growth 26Conversion 79Competition 46Returns 96Price range 43Avg price 52Brand share 30Review moat 23Quality gap 24

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$329K**

$329K/yr · 332K searches

**Avg price**

**Good****$12.24**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$1.68–$24.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+0.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****6,769.38**

avg incumbent reviews — the moat a new listing must climb

## Products