[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-toys-games-unstable-unicorns":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":183,"baselines":220,"demand":225,"seasonality":538,"brandShare":550,"products":554,"feedback":595,"searchTerms":680,"related":710,"lastUpdated":171},"917c4927372c7f1e33e1e9fa8c5af3ac","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":89,"label":90,"slug":91,"href":92},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":157,"avgRating":158,"avgReviewCount":159,"avgPrice":160,"priceMin":161,"priceMax":162,"productCount":163,"unitsSoldMax":164,"sponsoredPct":165,"returnRate":166,"successfulLaunches360":157,"newProducts360":157,"amazonNicheId":145,"title":167,"slug":168,"href":169,"leafCategoryName":170,"scrapedAt":171,"brandCount":157,"brandCountYearAgo":157,"sellerCount":172,"signals":173,"avgBsr":174,"pageQuality":175,"unitsSoldMin":176,"unitsSoldAvgMin":177,"unitsSoldAvgMax":178,"revenueMin":179,"revenueMax":180,"avgBrandAgeMonths":181,"avgSellerAgeDays":182,"top20ClickShare":157,"top20BrandShare":157,"primePct":157,"oosRate":175},157561,155760,0.6833,-0.0254,0.0721,1,4.65,5946,14.03,9.03,16.38,4,15000,0.75,0.0205,"unstable unicorns","unstable-unicorns","\u002Fresearch\u002Fus\u002Ftoys-games\u002Funstable-unicorns","Dedicated Deck Card Games","2026-07-31T06:49:21.535579+00:00",5,[],327,0,12500,2000,2500,175375,210450,50,147,{"score":184,"verdict":185,"components":186},31,"skip",[187,192,195,199,201,203,206,210,213,216],{"key":188,"score":189,"weight":190,"raw":191},"marketSize",33,0.15,157561.05,{"key":193,"score":194,"weight":190,"raw":155},"growth",24,{"key":196,"score":197,"weight":198,"raw":156},"conversion",76,0.1,{"key":200,"score":175,"weight":190,"raw":157},"competition",{"key":202,"score":175,"weight":198,"raw":157},"brandShare",{"key":204,"score":205,"weight":198,"raw":158},"qualityGap",22,{"key":207,"score":194,"weight":208,"raw":209},"reviewMoat",0.05,5945.75,{"key":211,"score":212,"weight":198,"raw":166},"returns",74,{"key":214,"score":215,"weight":208,"raw":160},"avgPrice",67,{"key":217,"score":218,"weight":208,"raw":219},"priceRange",19,0.1877551020408162,{"avgRating":221,"medianPrice":222,"medianReturnRate":223,"nichesTracked":224},4.42,24.38,0.0215,115062,{"points":226,"droppedPartialWeek":537},[227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398,401,404,407,410,413,416,419,422,425,428,431,434,437,440,443,446,449,452,455,458,461,464,467,470,473,476,479,482,485,487,490,493,496,499,502,505,508,510,513,516,519,522,525,528,531,534],{"week":228,"volume":229},"2024-08-04",2552,{"week":231,"volume":232},"2024-08-11",2775,{"week":234,"volume":235},"2024-08-18",2838,{"week":237,"volume":238},"2024-08-25",2824,{"week":240,"volume":241},"2024-09-01",2300,{"week":243,"volume":244},"2024-09-08",2541,{"week":246,"volume":247},"2024-09-15",2148,{"week":249,"volume":250},"2024-09-22",2115,{"week":252,"volume":253},"2024-09-29",2196,{"week":255,"volume":256},"2024-10-06",2489,{"week":258,"volume":259},"2024-10-13",4251,{"week":261,"volume":262},"2024-10-20",2252,{"week":264,"volume":265},"2024-10-27",2404,{"week":267,"volume":268},"2024-11-03",2123,{"week":270,"volume":271},"2024-11-10",3073,{"week":273,"volume":274},"2024-11-17",3851,{"week":276,"volume":277},"2024-11-24",5953,{"week":279,"volume":280},"2024-12-01",13780,{"week":282,"volume":283},"2024-12-08",9105,{"week":285,"volume":286},"2024-12-15",7684,{"week":288,"volume":289},"2024-12-22",8061,{"week":291,"volume":292},"2024-12-29",6307,{"week":294,"volume":295},"2025-01-05",4733,{"week":297,"volume":298},"2025-01-12",2999,{"week":300,"volume":301},"2025-01-19",3096,{"week":303,"volume":304},"2025-01-26",2686,{"week":306,"volume":307},"2025-02-02",2199,{"week":309,"volume":310},"2025-02-09",2022,{"week":312,"volume":313},"2025-02-16",2046,{"week":315,"volume":316},"2025-02-23",1952,{"week":318,"volume":319},"2025-03-02",2019,{"week":321,"volume":322},"2025-03-09",2050,{"week":324,"volume":325},"2025-03-16",2029,{"week":327,"volume":328},"2025-03-23",1826,{"week":330,"volume":331},"2025-03-30",2374,{"week":333,"volume":334},"2025-04-06",2452,{"week":336,"volume":337},"2025-04-13",1948,{"week":339,"volume":340},"2025-04-20",1853,{"week":342,"volume":343},"2025-04-27",1970,{"week":345,"volume":346},"2025-05-04",1691,{"week":348,"volume":349},"2025-05-11",1588,{"week":351,"volume":352},"2025-05-18",1796,{"week":354,"volume":355},"2025-05-25",1945,{"week":357,"volume":358},"2025-06-01",2310,{"week":360,"volume":361},"2025-06-08",2288,{"week":363,"volume":364},"2025-06-15",1971,{"week":366,"volume":367},"2025-06-22",2496,{"week":369,"volume":370},"2025-06-29",2292,{"week":372,"volume":373},"2025-07-06",2307,{"week":375,"volume":376},"2025-07-13",4700,{"week":378,"volume":379},"2025-07-20",2574,{"week":381,"volume":382},"2025-07-27",2628,{"week":384,"volume":385},"2025-08-03",2771,{"week":387,"volume":388},"2025-08-10",2706,{"week":390,"volume":391},"2025-08-17",2437,{"week":393,"volume":394},"2025-08-24",2385,{"week":396,"volume":397},"2025-08-31",2247,{"week":399,"volume":400},"2025-09-07",2274,{"week":402,"volume":403},"2025-09-14",2080,{"week":405,"volume":406},"2025-09-21",1936,{"week":408,"volume":409},"2025-09-28",1836,{"week":411,"volume":412},"2025-10-05",1912,{"week":414,"volume":415},"2025-10-12",3288,{"week":417,"volume":418},"2025-10-19",2155,{"week":420,"volume":421},"2025-10-26",1923,{"week":423,"volume":424},"2025-11-02",2167,{"week":426,"volume":427},"2025-11-09",2705,{"week":429,"volume":430},"2025-11-16",3582,{"week":432,"volume":433},"2025-11-23",5829,{"week":435,"volume":436},"2025-11-30",10374,{"week":438,"volume":439},"2025-12-07",8415,{"week":441,"volume":442},"2025-12-14",7533,{"week":444,"volume":445},"2025-12-21",7833,{"week":447,"volume":448},"2025-12-28",6511,{"week":450,"volume":451},"2026-01-04",5568,{"week":453,"volume":454},"2026-01-11",3234,{"week":456,"volume":457},"2026-01-18",2950,{"week":459,"volume":460},"2026-01-25",2814,{"week":462,"volume":463},"2026-02-01",2846,{"week":465,"volume":466},"2026-02-08",2789,{"week":468,"volume":469},"2026-02-15",2523,{"week":471,"volume":472},"2026-02-22",2373,{"week":474,"volume":475},"2026-03-01",2388,{"week":477,"volume":478},"2026-03-08",1953,{"week":480,"volume":481},"2026-03-15",2034,{"week":483,"volume":484},"2026-03-22",1976,{"week":486,"volume":403},"2026-03-29",{"week":488,"volume":489},"2026-04-05",2227,{"week":491,"volume":492},"2026-04-12",1861,{"week":494,"volume":495},"2026-04-19",1787,{"week":497,"volume":498},"2026-04-26",1673,{"week":500,"volume":501},"2026-05-03",1749,{"week":503,"volume":504},"2026-05-10",1665,{"week":506,"volume":507},"2026-05-17",1802,{"week":509,"volume":364},"2026-05-24",{"week":511,"volume":512},"2026-05-31",2201,{"week":514,"volume":515},"2026-06-07",2081,{"week":517,"volume":518},"2026-06-14",2025,{"week":520,"volume":521},"2026-06-21",2174,{"week":523,"volume":524},"2026-06-28",3406,{"week":526,"volume":527},"2026-07-05",2287,{"week":529,"volume":530},"2026-07-12",2105,{"week":532,"volume":533},"2026-07-19",2184,{"week":535,"volume":536},"2026-07-26",2135,false,[539,540,541,542,543,544,545,545,546,547,548,549],1.139959153337372,0.7611906739699333,0.6732254498441707,0.6402526996895903,0.592100341499196,0.7593593055928561,0.8492858079707203,0.701008120061152,0.8392989863282347,1.4310655316207712,2.714719441165469,{"top":551,"otherBrandCount":175,"otherClickShare":175},[552],{"brand":553,"clickShare":157},"Unstable Games",[555,566,575,585],{"asin":556,"title":557,"brand":553,"imageUrl":558,"price":559,"rating":560,"reviews":561,"clickShare90":562,"clickShare360":563,"launchDate":564,"amazonUrl":565},"B07BMLQBM1","Unstable Games Unstable Unicorns Card Game - Strategy Party Game for 2-8 Players Ages 8 and Up - Funny Family Game Night Card Game from the Creators of Here to Slay","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31rTfXtJ-IL.jpg",14.67,4.7,18316,0.4808,0.6491,"2018-02-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07BMLQBM1",{"asin":567,"title":568,"brand":553,"imageUrl":569,"price":162,"rating":560,"reviews":570,"clickShare90":571,"clickShare360":572,"launchDate":573,"amazonUrl":574},"B0FNK963VP","Unstable Games Unstable Unicorns Diamond Edition Card Game - Strategy Party Game for 2-8 Players Ages 8 and Up - Funny Family Game Night Card Game from the Creators of Here to Slay","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F413mKDZIyJL.jpg",42,0.3532,0.2081,"2025-08-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FNK963VP",{"asin":576,"title":577,"brand":553,"imageUrl":578,"price":579,"rating":560,"reviews":580,"clickShare90":581,"clickShare360":582,"launchDate":583,"amazonUrl":584},"B07NRRN8HQ","Unstable Games - Unstable Unicorns NSFW Card Game - A strategic card game and party game for adults with drinking rules available (for ages 21+)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41DtLqb81UL.jpg",16.03,4929,0.0984,0.0922,"2019-07-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07NRRN8HQ",{"asin":586,"title":587,"brand":553,"imageUrl":588,"price":161,"rating":589,"reviews":590,"clickShare90":591,"clickShare360":592,"launchDate":593,"amazonUrl":594},"B08KGXZ7BS","Unstable Games - Unstable Unicorns: Vinyl Mini Blind Box","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F318wjrsVojL.jpg",4.5,496,0.0676,0.0507,"2020-09-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08KGXZ7BS",{"love":596,"hate":645,"returnReasons":660},[597,604,611,616,622,627,632,636,641],{"topic":598,"percentOfMentions":599,"verbatims":600},"Fun\u002FEntertainment Experience",0.6406999999999999,[601,602,603],"Fun game","Extra fun","tons of fun",{"topic":605,"percentOfMentions":606,"verbatims":607},"Quality-Overall",0.1222,[608,609,610],"Great quality cards","the rest of the game has a perfect quality","it's made well",{"topic":612,"percentOfMentions":613,"verbatims":614},"Advertised Vs Actual Product",0.0556,[615],"Just as described",{"topic":617,"percentOfMentions":618,"verbatims":619},"Design-Overall",0.038900000000000004,[620,621],"the artwork is amazing","card designs are great",{"topic":623,"percentOfMentions":624,"verbatims":625},"Trivia Games",0.0278,[626],"Fun game for card gamers",{"topic":628,"percentOfMentions":629,"verbatims":630},"Storage Capacity",0.018500000000000003,[631],"doesnt take up much room",{"topic":633,"percentOfMentions":629,"verbatims":634},"Ease Of Use",[635],"well thought out game thats easy to learn",{"topic":637,"percentOfMentions":638,"verbatims":639},"Graphic\u002FPrint",0.0111,[640],"the printing on them is very appealing",{"topic":642,"percentOfMentions":638,"verbatims":643},"Size-Overall",[644],"so if you prefer to sleeve your cards they will fit nicely",[646,652,656],{"topic":598,"percentOfMentions":647,"verbatims":648},0.5,[649,650,651],"Clunky game flow","Not as fun","Not as fun as expected",{"topic":605,"percentOfMentions":653,"verbatims":654},0.125,[655],"I feel like the quality of the cards lacks a bit",{"topic":657,"percentOfMentions":653,"verbatims":658},"Instructions\u002FUser Manual\u002FTroubleshooting",[659],"I'm only giving it 4 stars because some of the instructions are vague",[661,663,666,667,668,671,672,674,676,678],{"reason":612,"pct":662},0.2639,{"reason":664,"pct":665},"Value For Money",0.1389,{"reason":598,"pct":653},{"reason":657,"pct":653},{"reason":669,"pct":670},"Gifting Purpose",0.0833,{"reason":605,"pct":613},{"reason":673,"pct":613},"Audio Quality",{"reason":675,"pct":613},"Defective Material\u002FParts",{"reason":677,"pct":624},"Water Resistance",{"reason":679,"pct":624},"Accuracy-Overall",[681,685,690,695,700,705],{"term":167,"volume":682,"growthQoq":683,"conversionRate":684},130938,0.0229,0.0569,{"term":686,"volume":687,"growthQoq":688,"conversionRate":689},"unicorn card game",6966,-0.0283,0.0388,{"term":691,"volume":692,"growthQoq":693,"conversionRate":694},"unstable unicorns card game",2907,0.2985,0.1031,{"term":696,"volume":697,"growthQoq":698,"conversionRate":699},"unstable unicorn",4133,-0.5796,0.0533,{"term":701,"volume":702,"growthQoq":703,"conversionRate":704},"unstable unicorns diamond edition",3686,-0.3289,0.1204,{"term":706,"volume":707,"growthQoq":708,"conversionRate":709},"unstable unicorns game",7130,-0.6234,0.0667,[711,718,723,728,733,739],{"title":712,"href":713,"score":714,"verdict":715,"marketSize":716,"growth90":717},"halloween crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fhalloween-crafts",70,"watch",317041.86,4.0766,{"title":719,"href":720,"score":714,"verdict":715,"marketSize":721,"growth90":722},"trading card storage box","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftrading-card-storage-box",2496184.74,-0.0401,{"title":724,"href":725,"score":714,"verdict":715,"marketSize":726,"growth90":727},"camping crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fcamping-crafts",32476.88,3.3381,{"title":729,"href":730,"score":714,"verdict":715,"marketSize":731,"growth90":732},"fathers day crafts for kids","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ffathers-day-crafts-for-kids",71643.72,13.6472,{"title":734,"href":735,"score":714,"verdict":736,"marketSize":737,"growth90":738},"top loader storage","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftop-loader-storage","launch",1317420.17,0.0543,{"title":740,"href":741,"score":714,"verdict":715,"marketSize":742,"growth90":743},"kpop dolls","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fkpop-dolls",3441271.88,-0.1486]