---
title: "Trend — therapy cards - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/therapy-cards/trend"
last_updated: "2026-08-08T12:24:19.753Z"
locale: en
meta:
  description: "Niche score 43/100 · $29K/yr market · 73K searches/yr · $24.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $29K/yr market · 73K searches/yr · $24.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — therapy cards - Flapen"
---

# **therapy cards**

**Skip it**

Soft demand (-39.7% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 5Conversion 20Competition 56Returns 87Price range 85Avg price 95Brand share 80Review moat 25Quality gap 35

**Avg price**

**Incredible****$24.38**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$9.63–$51.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,035.44**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$29K**

$29K/yr · 73K searches

**Growth**

**Bad****-39.7%**

90-day search growth — must beat 0% to launch

## Trend