---
title: "Trend — the office gifts - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/the-office-gifts/trend"
last_updated: "2026-08-08T11:15:44.647Z"
locale: en
meta:
  description: "Niche score 53/100 · $750K/yr market · 2.4M searches/yr · $15.41 avg price. Soft demand (-63.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $750K/yr market · 2.4M searches/yr · $15.41 avg price. Soft demand (-63.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — the office gifts - Flapen"
---

# **the office gifts**

**Worth a look**

Shows low returns (1.4%), but soft demand (-63.4% this quarter) keeps it on the watch list.

Market size 71Growth 0Conversion 25Competition 73Returns 88Price range 77Avg price 76Brand share 78Review moat 51Quality gap 18

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$4.85–$51.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$15.41**

avg listing price — sweet spot $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$750K**

$750K/yr · 2.4M searches

**Review moat**

**Good****1,453.67**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-63.4%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend