---
title: "Trend — the office advent calendar 2024 - Flapen"
canonical_url: "https://flapen.com/research/us/toys-games/the-office-advent-calendar-2024/trend"
last_updated: "2026-08-08T12:37:02.248Z"
locale: en
meta:
  description: "Niche score 39/100 · $69K/yr market · 175K searches/yr · $19.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $69K/yr market · 175K searches/yr · $19.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — the office advent calendar 2024 - Flapen"
---

# **the office advent calendar 2024**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 14Conversion 26Competition 75Returns 85Price range 82Avg price 85Brand share 0Review moat 49Quality gap 11

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$19.17**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.21–$49.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Review moat**

**Okay****1,646.19**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$69K**

$69K/yr · 175K searches

**Growth**

**Bad****-21.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend