[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-toys-games-sleepover-games":3,"research-sidebar-rollups":665},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":87,"demand":92,"seasonality":407,"brandShare":420,"products":431,"feedback":470,"searchTerms":580,"related":631,"lastUpdated":35},"d1cd3974f9b056f0871beb67260dd212","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":30,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":36,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":40,"pageQuality":30,"unitsSoldMin":41,"unitsSoldAvgMin":42,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":45,"avgBrandAgeMonths":46,"avgSellerAgeDays":47,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":48},112894,131541,1.5298,0.7568,0.0523,1,4.35,3130,16.41,11.38,19.4,4,12500,0.75,0.0335,0,"sleepover games","sleepover-games","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fsleepover-games","Dedicated Deck Card Games","2026-07-31T06:49:21.535579+00:00",3,2,24,[],896,10000,2500,3000,164100,205125,48,148,0.0769,{"score":50,"verdict":51,"components":52},42,"skip",[53,58,61,65,67,69,72,77,80,83],{"key":54,"score":55,"weight":56,"raw":57},"marketSize",27,0.15,112894.14,{"key":59,"score":60,"weight":56,"raw":18},"growth",81,{"key":62,"score":63,"weight":64,"raw":19},"conversion",60,0.1,{"key":66,"score":30,"weight":56,"raw":20},"competition",{"key":68,"score":30,"weight":64,"raw":20},"brandShare",{"key":70,"score":71,"weight":64,"raw":21},"qualityGap",67,{"key":73,"score":74,"weight":75,"raw":76},"reviewMoat",34,0.05,3129.5,{"key":78,"score":79,"weight":64,"raw":29},"returns",46,{"key":81,"score":82,"weight":75,"raw":23},"avgPrice",79,{"key":84,"score":85,"weight":75,"raw":86},"priceRange",55,0.5486284289276808,{"avgRating":88,"medianPrice":89,"medianReturnRate":90,"nichesTracked":91},4.42,24.38,0.0215,115062,{"points":93,"droppedPartialWeek":406},[94,97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397,400,403],{"week":95,"volume":96},"2024-08-04",613,{"week":98,"volume":99},"2024-08-11",564,{"week":101,"volume":102},"2024-08-18",707,{"week":104,"volume":105},"2024-08-25",596,{"week":107,"volume":108},"2024-09-01",1313,{"week":110,"volume":111},"2024-09-08",629,{"week":113,"volume":114},"2024-09-15",478,{"week":116,"volume":117},"2024-09-22",662,{"week":119,"volume":120},"2024-09-29",607,{"week":122,"volume":123},"2024-10-06",547,{"week":125,"volume":126},"2024-10-13",899,{"week":128,"volume":129},"2024-10-20",650,{"week":131,"volume":132},"2024-10-27",738,{"week":134,"volume":135},"2024-11-03",997,{"week":137,"volume":138},"2024-11-10",1289,{"week":140,"volume":141},"2024-11-17",2462,{"week":143,"volume":144},"2024-11-24",3697,{"week":146,"volume":147},"2024-12-01",5952,{"week":149,"volume":150},"2024-12-08",5039,{"week":152,"volume":153},"2024-12-15",6347,{"week":155,"volume":156},"2024-12-22",7982,{"week":158,"volume":159},"2024-12-29",9875,{"week":161,"volume":162},"2025-01-05",5750,{"week":164,"volume":165},"2025-01-12",2503,{"week":167,"volume":168},"2025-01-19",1818,{"week":170,"volume":171},"2025-01-26",1287,{"week":173,"volume":174},"2025-02-02",1130,{"week":176,"volume":177},"2025-02-09",938,{"week":179,"volume":180},"2025-02-16",985,{"week":182,"volume":183},"2025-02-23",1009,{"week":185,"volume":186},"2025-03-02",857,{"week":188,"volume":189},"2025-03-09",1465,{"week":191,"volume":192},"2025-03-16",1271,{"week":194,"volume":195},"2025-03-23",1423,{"week":197,"volume":198},"2025-03-30",720,{"week":200,"volume":201},"2025-04-06",1998,{"week":203,"volume":204},"2025-04-13",1801,{"week":206,"volume":207},"2025-04-20",1954,{"week":209,"volume":210},"2025-04-27",1901,{"week":212,"volume":213},"2025-05-04",1619,{"week":215,"volume":216},"2025-05-11",1318,{"week":218,"volume":219},"2025-05-18",1512,{"week":221,"volume":222},"2025-05-25",1493,{"week":224,"volume":225},"2025-06-01",2066,{"week":227,"volume":228},"2025-06-08",146107,{"week":230,"volume":231},"2025-06-15",140420,{"week":233,"volume":234},"2025-06-22",141490,{"week":236,"volume":237},"2025-06-29",128627,{"week":239,"volume":240},"2025-07-06",164366,{"week":242,"volume":243},"2025-07-13",147863,{"week":245,"volume":246},"2025-07-20",110105,{"week":248,"volume":249},"2025-07-27",106066,{"week":251,"volume":252},"2025-08-03",133477,{"week":254,"volume":255},"2025-08-10",119556,{"week":257,"volume":258},"2025-08-17",103631,{"week":260,"volume":261},"2025-08-24",98599,{"week":263,"volume":264},"2025-08-31",109754,{"week":266,"volume":267},"2025-09-07",112069,{"week":269,"volume":270},"2025-09-14",85523,{"week":272,"volume":273},"2025-09-21",82140,{"week":275,"volume":276},"2025-09-28",87202,{"week":278,"volume":279},"2025-10-05",84540,{"week":281,"volume":282},"2025-10-12",87546,{"week":284,"volume":285},"2025-10-19",92121,{"week":287,"volume":288},"2025-10-26",86185,{"week":290,"volume":291},"2025-11-02",86314,{"week":293,"volume":294},"2025-11-09",85805,{"week":296,"volume":297},"2025-11-16",84363,{"week":299,"volume":300},"2025-11-23",88316,{"week":302,"volume":303},"2025-11-30",105334,{"week":305,"volume":306},"2025-12-07",99060,{"week":308,"volume":309},"2025-12-14",95178,{"week":311,"volume":312},"2025-12-21",96538,{"week":314,"volume":315},"2025-12-28",92505,{"week":317,"volume":318},"2026-01-04",108284,{"week":320,"volume":321},"2026-01-11",6091,{"week":323,"volume":324},"2026-01-18",5628,{"week":326,"volume":327},"2026-01-25",5004,{"week":329,"volume":330},"2026-02-01",5248,{"week":332,"volume":333},"2026-02-08",5245,{"week":335,"volume":336},"2026-02-15",3905,{"week":338,"volume":339},"2026-02-22",1322,{"week":341,"volume":342},"2026-03-01",1139,{"week":344,"volume":345},"2026-03-08",1208,{"week":347,"volume":348},"2026-03-15",1131,{"week":350,"volume":351},"2026-03-22",1834,{"week":353,"volume":354},"2026-03-29",2033,{"week":356,"volume":357},"2026-04-05",2058,{"week":359,"volume":360},"2026-04-12",1481,{"week":362,"volume":363},"2026-04-19",1157,{"week":365,"volume":366},"2026-04-26",1251,{"week":368,"volume":369},"2026-05-03",1156,{"week":371,"volume":372},"2026-05-10",1132,{"week":374,"volume":375},"2026-05-17",1237,{"week":377,"volume":378},"2026-05-24",2144,{"week":380,"volume":381},"2026-05-31",1929,{"week":383,"volume":384},"2026-06-07",1707,{"week":386,"volume":387},"2026-06-14",1840,{"week":389,"volume":390},"2026-06-21",2067,{"week":392,"volume":393},"2026-06-28",1909,{"week":395,"volume":396},"2026-07-05",3036,{"week":398,"volume":399},"2026-07-12",2722,{"week":401,"volume":402},"2026-07-19",2906,{"week":404,"volume":405},"2026-07-26",2140,false,[408,409,410,411,412,413,414,415,416,417,418,419],0.5108473418717339,0.07410686112203746,0.039202986567076006,0.05095174492573206,0.04508731392589839,1.8855188350223948,2.019953288062233,1.8897278723046942,1.2341503359791908,1.323246897517582,1.5270314001622385,1.3934976944205508,{"top":421,"otherBrandCount":30,"otherClickShare":30},[422,425,428],{"brand":423,"clickShare":424},"DSS Games",0.6389,{"brand":426,"clickShare":427},"BRAVEBUG",0.3219,{"brand":429,"clickShare":430},"Ultra Pro",0.0393,[432,443,451,460],{"asin":433,"title":434,"brand":423,"imageUrl":435,"price":436,"rating":437,"reviews":438,"clickShare90":439,"clickShare360":440,"launchDate":441,"amazonUrl":442},"B0BQ5PFMF3","You Laugh Youre Out | Charades Party Card Game for Adults & Teens Ages 14+","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41mWguGSU0L.jpg",16.04,4.4,3455,0.5833,0.7602,"2023-01-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BQ5PFMF3",{"asin":444,"title":445,"brand":426,"imageUrl":446,"price":25,"rating":437,"reviews":447,"clickShare90":427,"clickShare360":448,"launchDate":449,"amazonUrl":450},"B0D8P91Z3G","You Laugh You Lose Game - Board Games for Kids 8-12 Idea Gifts For Teen","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51hGjqALFlL.jpg",337,0.178,"2024-10-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D8P91Z3G",{"asin":452,"title":453,"brand":423,"imageUrl":454,"price":24,"rating":437,"reviews":455,"clickShare90":456,"clickShare360":457,"launchDate":458,"amazonUrl":459},"B08FCVJ7N2","DSS Games You Laugh You Drink for People Who Cant Keep A Straight Face [Try Not to Laugh Cards | Party Game for Adults | 150 Fun Prompt Cards for Game Nights Pregames | Gift for Him]","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4172+rr1OpL.jpg",8297,0.0556,0.0483,"2020-08-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08FCVJ7N2",{"asin":461,"title":462,"brand":429,"imageUrl":463,"price":464,"rating":465,"reviews":466,"clickShare90":430,"clickShare360":467,"launchDate":468,"amazonUrl":469},"B079QFZGFP","Dad Joke Face-Off - You Laugh First You Lose Funny Hilarious Family Party Game with 600 Jokes Joke Challenge for 2-12 Players Fast-Paced Laughter Game Competitive Humor Quick 30-Minute Playtime","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51IvjXG1RDL.jpg",18.82,4.2,429,0.0135,"2018-02-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB079QFZGFP",{"love":471,"hate":535,"returnReasons":556},[472,479,486,493,500,507,514,520,525,530],{"topic":473,"percentOfMentions":474,"verbatims":475},"Fun\u002FEntertainment Experience",0.7476,[476,477,478],"Fun Family game","Fun Game","Fun GAme",{"topic":480,"percentOfMentions":481,"verbatims":482},"Gifting Purpose",0.064,[483,484,485],"Great gift idea","Great gift","Great for gift exchanges and gatherings",{"topic":487,"percentOfMentions":488,"verbatims":489},"Ease Of Use",0.0527,[490,491,492],"Its easy to use","It's easy to understand","Easy to play",{"topic":494,"percentOfMentions":495,"verbatims":496},"Quality-Overall",0.0437,[497,498,499],"Great quality","I'm usually pretty nice in reviews","I'm 100% satisfied",{"topic":501,"percentOfMentions":502,"verbatims":503},"Value For Money",0.028300000000000002,[504,505,506],"It also wasnt expensive at all","Especially, for the price","Worth it",{"topic":508,"percentOfMentions":509,"verbatims":510},"Durability",0.0155,[511,512,513],"The cards are durable","The card and durability are absolutely perfect","Yes the cards are durable",{"topic":515,"percentOfMentions":516,"verbatims":517},"Trivia Games",0.0149,[518,519],"We really enjoyed playing this game","good times with lots of laughs",{"topic":521,"percentOfMentions":522,"verbatims":523},"Suitability Beginner",0.0089,[524],"fun to play with mixed ages as well",{"topic":526,"percentOfMentions":527,"verbatims":528},"Strength",0.006,[529],"the box was strong",{"topic":531,"percentOfMentions":532,"verbatims":533},"Instructions\u002FUser Manual\u002FTroubleshooting",0.0036,[534],"The instructions are easy to read",[536,542,547,552],{"topic":473,"percentOfMentions":537,"verbatims":538},0.8125,[539,540,541],"Got bored easily","Not funny at all","Not fun",{"topic":501,"percentOfMentions":543,"verbatims":544},0.0521,[545,546],"Waste of money","It was a total waste of money",{"topic":548,"percentOfMentions":549,"verbatims":550},"Adhesion\u002FStickiness",0.0313,[551],"doesn't even tape the box again after being opened",{"topic":553,"percentOfMentions":549,"verbatims":554},"Product Condition",[555],"Company sends out boxes that have already been used",[557,559,562,564,566,568,570,573,575,577],{"reason":473,"pct":558},0.3721,{"reason":560,"pct":561},"Advertised Vs Actual Product",0.27440000000000003,{"reason":501,"pct":563},0.11109999999999999,{"reason":553,"pct":565},0.052199999999999996,{"reason":531,"pct":567},0.0387,{"reason":480,"pct":569},0.0236,{"reason":571,"pct":572},"Functionality-Overall",0.0219,{"reason":574,"pct":572},"Size-Overall",{"reason":515,"pct":576},0.0152,{"reason":578,"pct":579},"Defective Material\u002FParts",0.013500000000000002,[581,586,591,596,601,606,611,616,621,626],{"term":582,"volume":583,"growthQoq":584,"conversionRate":585},"laugh you lose game",12352,5.0203,0.0134,{"term":587,"volume":588,"growthQoq":589,"conversionRate":590},"you laugh your out game",30390,0.0136,0.1073,{"term":592,"volume":593,"growthQoq":594,"conversionRate":595},"laugh you lose card game",5338,10.2751,0.018,{"term":597,"volume":598,"growthQoq":599,"conversionRate":600},"laugh you lose",7360,2.7545,0.011,{"term":602,"volume":603,"growthQoq":604,"conversionRate":605},"ladbible joke game",3815,0.5826,0.0116,{"term":607,"volume":608,"growthQoq":609,"conversionRate":610},"you laugh you lose",6292,1.1256,0.0503,{"term":612,"volume":613,"growthQoq":614,"conversionRate":615},"you laugh you lose game",8234,-0.2111,0.0689,{"term":617,"volume":618,"growthQoq":619,"conversionRate":620},"try not to laugh game",10333,-0.2228,0.037,{"term":622,"volume":623,"growthQoq":624,"conversionRate":625},"you laugh youre out",9169,-0.1327,0.061,{"term":627,"volume":628,"growthQoq":629,"conversionRate":630},"dont laugh game",5678,-0.0969,0.0606,[632,639,644,649,654,660],{"title":633,"href":634,"score":635,"verdict":636,"marketSize":637,"growth90":638},"halloween crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fhalloween-crafts",70,"watch",317041.86,4.0766,{"title":640,"href":641,"score":635,"verdict":636,"marketSize":642,"growth90":643},"trading card storage box","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftrading-card-storage-box",2496184.74,-0.0401,{"title":645,"href":646,"score":635,"verdict":636,"marketSize":647,"growth90":648},"camping crafts","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fcamping-crafts",32476.88,3.3381,{"title":650,"href":651,"score":635,"verdict":636,"marketSize":652,"growth90":653},"fathers day crafts for kids","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ffathers-day-crafts-for-kids",71643.72,13.6472,{"title":655,"href":656,"score":635,"verdict":657,"marketSize":658,"growth90":659},"top loader storage","\u002Fresearch\u002Fus\u002Ftoys-games\u002Ftop-loader-storage","launch",1317420.17,0.0543,{"title":661,"href":662,"score":635,"verdict":636,"marketSize":663,"growth90":664},"kpop dolls","\u002Fresearch\u002Fus\u002Ftoys-games\u002Fkpop-dolls",3441271.88,-0.1486,[666,673,680,687,694,701,708,715,722,729,736,743,750,753,760,767,774,781,788,795],{"nodeId":667,"label":668,"slug":669,"href":670,"nichesTracked":671,"marketSizeTotal":672},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":674,"label":675,"slug":676,"href":677,"nichesTracked":678,"marketSizeTotal":679},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":681,"label":682,"slug":683,"href":684,"nichesTracked":685,"marketSizeTotal":686},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":688,"label":689,"slug":690,"href":691,"nichesTracked":692,"marketSizeTotal":693},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":695,"label":696,"slug":697,"href":698,"nichesTracked":699,"marketSizeTotal":700},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":702,"label":703,"slug":704,"href":705,"nichesTracked":706,"marketSizeTotal":707},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":709,"label":710,"slug":711,"href":712,"nichesTracked":713,"marketSizeTotal":714},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":716,"label":717,"slug":718,"href":719,"nichesTracked":720,"marketSizeTotal":721},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":723,"label":724,"slug":725,"href":726,"nichesTracked":727,"marketSizeTotal":728},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":730,"label":731,"slug":732,"href":733,"nichesTracked":734,"marketSizeTotal":735},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":737,"label":738,"slug":739,"href":740,"nichesTracked":741,"marketSizeTotal":742},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":744,"label":745,"slug":746,"href":747,"nichesTracked":748,"marketSizeTotal":749},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":751,"marketSizeTotal":752},3143,1662205212,{"nodeId":754,"label":755,"slug":756,"href":757,"nichesTracked":758,"marketSizeTotal":759},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":761,"label":762,"slug":763,"href":764,"nichesTracked":765,"marketSizeTotal":766},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":768,"label":769,"slug":770,"href":771,"nichesTracked":772,"marketSizeTotal":773},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":775,"label":776,"slug":777,"href":778,"nichesTracked":779,"marketSizeTotal":780},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":782,"label":783,"slug":784,"href":785,"nichesTracked":786,"marketSizeTotal":787},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":789,"label":790,"slug":791,"href":792,"nichesTracked":793,"marketSizeTotal":794},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":796,"label":797,"slug":798,"href":799,"nichesTracked":37,"marketSizeTotal":800},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]